April Book Club—Glossy: Ambition, Beauty, and the Inside Story of Glossier
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Discover the making of a beauty empire with our April book club pick
Our April book club explores the untold story behind Glossier, the millennial beauty brand that redefined the industry. Journalist Marisa Meltzer takes readers inside Emily Weiss's meteoric journey from beauty blogger to billion-dollar founder, revealing the ambition, innovation, and ultimately the cracks that emerged in building a cult brand.
About the book
In this book, Meltzer chronicles how Weiss transformed her blog Into The Gloss into Glossier, a beauty empire that championed "skin first, makeup second" and turned customers into devoted fans. Through extensive reporting and insider access, the book exposes the reality behind the Instagram-perfect facade—from the company's stratospheric growth to internal tensions, workplace culture challenges, and the pressures of venture capital expectations.
What you'll gain
- An inside look at how Weiss built a brand by listening to customers and leveraging social media in revolutionary ways
- The untold story of what happens when a founder's vision collides with the demands of Silicon Valley investors and rapid scaling
- Real insights into the beauty industry's transformation and the costs of building a "cool girl" empire in the age of Instagram
Purchase links: [Glossy: Ambition, Beauty, and the Inside Story of Emily Weiss's Glossier]
Please note that this is a paid event to help cover the cost of meetup fees. Thank you for supporting Girl Who Boss and being part of a community that uplifts and inspires!
Refund Policy
Kindly note that refunds cannot be provided for cancellations made less than 48 hours before the event. If you’re unable to attend, please reach out to one of the hosts to discuss alternative arrangements.
