Book Marketing

This Month's Book: *On A Sunbeam* by Tillie Walden Join us for discussion at the Granville Public Library from 6 to 7pm. Follow us on Instagram: @granvillepridebookclub

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Greetings writers! Come down and join your fellow wordsmiths for one hour of uninterrupted writing time in the upper level of the Market District Supermarket in Upper Arlington. The main entrance of the shopping center opens onto stairs/elevator leading up to the 2nd floor cafe section where we will have a table displaying a sign with the Shut Up & Write logo. Writing is largely a solitary craft. Practicing with others in a community setting may be the thing you need to fire your own routine. We’ll meet on Wednesday evenings, starting the clock at 6:30, following a brief period of introductions. This is solid writing time and all inclusive. Any project is acceptable, be it fiction, non -fiction, work or homework assignment. All is welcome and will remain private to you. The market boasts a Starbucks, a full service bar and various affordable food options. Parking is plentiful, free Wifi is provided as well as outlets for charging your devices, though they are somewhat limited, so plan accordingly. Show up as early as you like, or stay late. This group tends to socialize some, both before and after the alloted time, but this is not mandatory to you. Feel free to come and go as you please and late arrivals are welcome. The cafe may be noisy on occasion so headphones/ earbuds are reccommended as you see fit. Please try to RSVP if possible so that we may grab enough seats for all—the venue can be busy at times. Feel free to message me privately wth any questions and/ or concerns you may have. Happy writing!

Let’s get together at the Crowne Plaza and talk deals, creative finance, problem solving, whatever you want! Hubert Bruce Hosts, COREE members share ideas and resources. Open to the public!

How to be a Better Communicator Communication is everything in life Sunday, 23 February at 2pm. You are only as successful as your ability to communicate. \- What if you could confidently talk to anyone? \- What if you had the ability to calmly control every conversation? \- What if you could close that sale\, ask for that date\, make new friends\, repair problematic relationships\, get that raise\, or effortlessly express any idea with confidence? You can! The secret to success relies on your ability or inability to effectively communicate. Attend a free seminar and gain a better ability to communicate. Hosted by the Church of Scientology of Central Ohio 1266 Dublin Road, Columbus, OH 43215 For more information, contact Rhiannon, the Event Host at 614-221-5024

Pay attention! We’re delaying a week for those of you who may be on Spring break and/or celebrating the holiday. Ok, no pancakes, but waffles-a-plenty. Join the local UX and Digital Design community for a casual monthly breakfast. Look for us upstairs!

http://photos2.meetupstatic.com/photos/event/2/a/9/6/600_348310902.jpeg Instructor - Crow, HPS Class fee is $30 at the door or approved exchange RSVP with Advance pay of $25 (discounted) by PayPal on the web or by contacting Enchanted Elements (614) 437-2642. Reservations made directly to Enchanted Elements will be added to the class list manually not online. Private Instruction ~ Closed to the Public ~ Initiated Members Only Please come prepared for ritual. Blessings ~ Crow

We'll meet at The Capital One Café, 167 Easton Town Center, Space A-103. This is in the main mall where the Microsoft store used to be, on your left if you're standing at the bottom of the AMC Theater escalator. Join us on Saturday for an hour of uninterrupted wordmaking! • What we'll do Join us for an hour of writing! We’ve discovered that it’s strikingly helpful to write with other writers. See if it’s true for you at 10AM on Saturday mornings. Be it a book, blog, script, essay, dissertation, resume, melody, poem or just plain work stuff, you are invited to write it with us. No one will see what you've written or give you unsolicited advice. Instead of just thinking about writing, come and get some real writing done. SCHEDULE: 10:00 - SESSION 1: quick intros. 10:10 - timer starts: write for 1 hour. 11:10 - chat / take off / keep writing. OPTIONAL SOCIALIZING happens at 11A-11:30ish. Writing is very solitary. Connecting (and sometimes even commiserating) with other writers is a cool thing. BEING LATE IS OKAY: just show up and get settled, then check-in with me after the session. (I’ll be the person with the Shut Up & Write! sign.) If you were on time, please be willing to make room for the friendly latecomer. Happy writing and I look forward to seeing you! • What to bring Whatever you need to be able to write! Bring earbuds/earplugs if you want to block noise or the occasional conversation by other patrons. Electrical outlets are limited, so charge your devices before whenever possible. See you at The Café on Saturday!

Private Group. Closed to the Public Knowing ourselves and understanding our abilities is the first step toward wielding our gifts with control and accuracy. In subsequent classes we will verify and hone our talents with activities and discussion. These are hands-on workshops and participation is expected. The goal of our series will be to develop expertise in areas of particular interest such as mediumship, channeling, divination, healing and, etc.. Our ultimate directions will be determined by class members as we evolve. I look forward to sharing and discovering with you. - Cynthia

**We are expanding our creative programming opportunities with Queer Quills, a quiet writing and sharing space. Queer Quills features some prompts, supplies and friendly faces to help get some inspiration or feedback for your writing. Hope to see you there!**

* Second ever book club! April meet up. All are welcome. * The book will be Play Nice by Rachel Harrison (determined by votes from March Book Club. Let me know if you’d like a free digital copy of the book) * This event will be at the main library, meeting room 1B, the location will not be changed for this event due to the number of people attending, we will just add more chairs if needed! * Feel free to come whether or not you’ve started or finished the book ◡̈ * Small snacks will be provided. You’re welcome to bring your own snacks & drinks too! Starting in June I will try to keep future book clubs at the Dublin Library. Now that I understand their reservation system, I will be on top of it with booking that location as soon as the date is released for the month. Thanks for your understanding with the varying locations in the meantime.

**Our April novel is: *The Hong Kong Widow* by Kristen Loesch** **This month’s novel blends gothic atmosphere with historical fiction and chilling horror, set against the haunting backdrop of China. The book is 368 pages in print and 10 hours and 42 minutes on audiobook.** In 1950s Hong Kong, Mei is a young refugee of the Chinese Communist revolution struggling to put her past in Shanghai behind her. When she receives a shocking invitation—to take part in a competition in one of the city's most notorious haunted houses, pitting six spirit mediums against one another in a series of six séances over six nights, until a single winner emerges—she has every reason to refuse. Except that the hostess, a former Shanghainese silent film star, is none other than the wife of the man who once destroyed Mei’s entire life. It is promised the winner will receive a fortune, but there is only one prize Mei wants: revenge. Decades later, the final night of that competition has become an infamous urban legend: The police were called to the scene of a brutal massacre but found no evidence, dismissing it as a collective hallucination. Mei knows what she saw, but now someone else is convinced they know what she did. She must uncover the truth about the last night she ever spent in that house—even if the ghosts of her past are waiting for her there. . . .

Calling all founders, CEOs, lawyers, doctors, and entrepreneurs to join our special *Founder Edition* of Sip & Read meetup event. Let's sip on fine wine and discuss our first book **The 5AM Club- Own Your Morning Elevate Your Life, by Robin Sharma**. We will pair this book with our favorite wine at **Wine on High** and engage in thought-provoking discussions on startup businesses and entrepreneurship, and network with like-minded individuals in a cozy book club setting. Come prepared to discuss this month's book. At the end of each book club meeting, we will take next book and venue suggestions from the participants for the next meeting. Whether you are a book lover, women entrepreneur, or a content creator, this event is perfect for sharing ideas and insights with other funders and founders in the entrepreneurial world. Don't miss out on this unique opportunity to connect, learn, and grow together. Sign up now to reserve your spot! *Fun fact! This meetup was established in 2015 and had over 1,000 members. I had to shut down operations while attending law school, but we're back!!*

This month we’ll be reading Assassin’s Apprentice by Robin Hobb. Feel free to come even if you don’t finish the book!

We’ll be having a game night! Bring a game, snack, drink or just yourself!

Let's bedazzle some books while we discuss our April pick: Bloodguard by Cecy Robson! Book description: One hundred years. Tens of thousands of gladiators. And today, only one will rise… Everything in the Kingdom of Arrow is a lie. Leith of Grey thought coming to this new land and volunteering to fight in the gladiator arena—vicious, bloodthirsty tournaments where only the strongest survive—would earn him enough gold to save his dying sister. He thought there was nothing left to lose. He was wrong—and they took everything. His hope. His freedom. His very humanity. All Leith has left is his battle-scarred body, fueled by rage and hardened from years of fighting for the right to live another day. Then Leith meets Maeve, an elven royal who is everything he despises. Everything he should hate. Until the alluring princess offers him the one thing he needs most: a chance to win the coveted title of Bloodguard—and his freedom. But in a kingdom built on secrets and lies, hope doesn’t come cheap. Nor will his ultimate revenge… Event: Please bring your own book, journal, bookmarks, etc to bedazzle. If you have bedazzling supplies, please bring them as well. I will supply gems, glue, and picker tools, but if you have certain colors in mind, you may want to bring your own.

Love getting lost in a good book? [The Book Loft](https://www.bookloft.com/) of German Village is an iconic independent bookstore packed with hard-to-find literary treasures! This isn’t your run-of-the-mill bookstore; it’s a 32-room literary wonderland that would make even the most seasoned bibliophile’s head spin (one of the largest in the country)! **MEET**: We'll gather outside the storefront and then start browsing... **DESSERT**: We'll grab some famous macaroons to start our foodie tour. [Pistacia Vera](https://www.pistaciavera.com/) is a delicious bakery and cafe in the German Village. This charming shop is especially known for its classic macarons. **HAPPY HOUR**: Italian drinks and bites at [Cento's happy hour](https://centogermanvillage.com/menus/). **PARKING**: Street parking all around here. Check the parking time limit. The bookstore and the foodie stops are all on 3rd Street within 4 blocks on the same side of the street.