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ProductTank #17: Adapting product roles & strategies to the stages of a company.
Assessing the right thing to do at a given time for your product is a complex science. Furthermore, experience shows that remaining fixed in your approach prevents your product from thriving in the long run. So, as the size of a company increases and the organisation changes with it, the role and strategy of product must evolve too. To remain relevant and impactful, we need to continuously inspect and revise how we work. For the 17th edition of Product Tank Berlin, two amazing speakers will share their experience and learnings on how you must adapt product management roles and strategies to the ever-changing environment of a company. Our first speaker, Jorge Fernandez - Senior PM at Outfittery will cover: Product Manager vs. Product Owner: - What is the difference between the two roles? - Under what team + product conditions should you act more as Manager, or Owner? - How can these roles progress through your career? Our second speaker, Enzo Avigo is a PM at Zalando, will cover: Product strategy to win the market, learn about scaling the perfect product strategies after you reach product-market fit: - From building his own startup (A Spotify for B2B retailers) - To enabling Europe fastest-growing online bank: N26 GmbH - Then operating an innovative product in a multi-billion company: Zalando SE More about our speakers Jorge Fernandez https://www.linkedin.com/in/jorge-rodriguez-ramos-5b5a8653/ Born and raised in Madrid, Jorge started his career as a graphic designer before transitioning to UX design and finally Product Management. He currently works at Outfittery in Berlin as the PM for Mobile apps. When not working you can find him reading about ancient civilisations or playing strategy & simulation video games. Enzo Avigo https://www.linkedin.com/in/enzoa/ Enzo was born in Paris, lived and worked in France, Hong-Kong and Berlin, where he is currently based. After spending 2 years building his startup, he decided to focus on building great products for A-class product first companies and impact the many.


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    ProductTank provides an opportunity for Product Managers in Berlin to exchange ideas and experiences about Product Design, Development and Management, Business Modelling, Metrics, User Experience and all the other things that get us excited. Events include talks from guest speakers on topics around product management, networking opportunities, and a good old-fashioned chin-wag over a beer or two. We're open to companies big and small. We also welcome early-stage technology businesses looking to learn how to get their ideas off the ground. We also have a blog and encourage the community to get engaged by commenting on or writing new posts for http://www.mindtheproduct.com

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