Über uns
There are many ways to end up in product management, but only one way to really master it: by continuously refining your skill set. This is why we launched our Product Academy. By empowering product people to explore their full potential, we help create truly learning, responsive and customer-centric organizations.
Stay up-to-date about our events and workshops on hot product topics such as Product Discovery, Product Roadmaps, Dealing with Tech Debt, Rapid Prototyping and many more.
Discuss your daily challenges regarding product leadership and connect with like-minded product people in a family-like setting or apply as speaker for our next events.
And while you are waiting for the next meetup, feel free to check out our mentoring programs LevelUp!, LevelUp! Leadership or our annual conference Product Academy SUMMIT as well as our open workshops or coaching options.
www.productacademy.ch
Kommende Veranstaltungen
2
- CHF 650.00
Hypothesis-Driven Product Management (Online Workshop)
•OnlineOnlineBuild – Measure – Learn. It all sounds so simple in theory. Yet, so many of us are trapped in some sort of feature factory. This online course is focused on one of the hardest and most valuable skills in product: asking smart questions, framing them as actionable hypotheses and deciding which experiments and opportunities to pursue. Learn more about how to uncover risky assumptions and set your team up for successful dual-track product management of discovery and delivery.
In a small group of max 12 participants, we will discuss how to work with hypothesis on a daily basis, how to trigger relevant decisions and how to contribute to transforming your company into a learning organization. Our homework assignment and pre-reading material will help us maximize the value we create in class.
Who is it for?
Product managers, product leaders (like Head of Product, CPOs) and other product people interested in escaping the feature factory and finding product-market fit by asking the right questions.
Key Takeaways
- Acquire a practical framework for working with hypothesis-driven product management
- Learn to distinguish between different kinds of hypotheses
- Work on your own example to practice choosing the right validation method
- Get tips on how to introduce a outcome-based way of working in your organization
Hands-on exercises
- including one homework assignment and pre-reading material
- writing hypotheses and setting up a hypothesis backlog
- working on real examples from your company
- choosing experiments based on hypotheses
- options for individual feedback after class
Certificate
All participants will receive a Product Academy Certificate for this course.
Breaks
The workshop includes short coffee breaks and a 1h lunch break which can be spent for online networking with the other participants or on your own.
Masterclass Outcome-Based Product Management
If you are looking for an even deeper learning experience, sign up for our 2-day Online Masterclass. The first day will focus on Hypothesis-Driven Management. On Day 2, we will dive into outcome-based prioritization (including working with opportunity-solution trees) and outcome-based roadmaps. Sign up for the 2-day Masterclass1 Teilnehmer - CHF 750.00
AI Essentials for PMs - Workshop with Julia Bastian
Pause im Foifi, Förrlibuckstrasse 70, Zurich, CHAI is changing the role of the product manager. This hands-on, one-day workshop covers the essentials: from using AI in your daily work through “vibe coding” and automation, to shipping real AI-powered features with LLMs and agents. You’ll learn how to evaluate use cases, mitigate risks like hallucinations and prompt injections, and understand when techniques like fine-tuning or RAG actually make sense. You’ll leave with practical tools to confidently integrate AI into both your workflow and your product roadmap, leveraging AI to improve your product decisions and outcomes.
Who is this for?
- Mid–senior product managers
- PMs new to AI who want a clear foundation
- PMs already using AI who want to level up
We will start by demystifying artificial intelligence as a whole: what machine learning is, how LLMs work, and what AI agents are, giving you the fundamental technical understanding every product manager should have. From there, we will move into real-world applications: using AI to speed up discovery and insight generation, “vibe coding” and workflow automation, and bringing AI into your products by ideating use cases, evaluating feasibility, and learning how to control and improve output in production.
Throughout the day you will work through concrete product scenarios, cutting through the hype and buzzwords. You will practice evaluating AI use cases, spotting where AI should not be used, and learn how to handle limitations and risks. We will discuss how to manage non-deterministic features and how collaboration within the product trio might change. The focus is on immediately actionable skills and frameworks you can apply the very next day.
COMBI-TICKETS
This workshop can be bought in combination with the Product Academy SUMMIT at a reduced rate on our conference webite. (Early-Bird ticket sale ends Jan 31, 2026!)
YOUR TRAINER
Julia Bastian is a Product Leader with more than nine years of experience building and scaling digital products and driving innovation. As VP Product at Alasco, a venture-backed proptech company, she scaled the product and engineering organization from 5 to 50 people and built strong thought leadership around B2B product discovery.
Today, she leads Alasco’s AI transformation, ensuring the company harnesses AI to stay ahead of disruption and deliver real customer value. Alongside her leadership role, Julia works as an AI educator and consultant. Her goal is to accelerate product managers’ AI learning journey by making the topic approachable and lowering the entry barrier for those just starting out.
Staying grounded in a real product environment is essential to her. She works hands-on on AI topics, from automating internal workflows to integrating AI agents into the product, rather than only talking about them from a consulting perspective.
Julia has a special ability to visualize complex ideas, which helps her share her knowledge in a clear and engaging way and make difficult concepts feel simple and actionable.1 Teilnehmer
Vergangene Veranstaltungen
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