Growth Hacking

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

At Unity of Columbus, our Youth and Family Ministry nurtures the spiritual growth of children and families through love, joy, and practical spiritual teachings. Each Sunday, children explore timeless spiritual principles through stories, creative activities, music, and group sharing in a safe and welcoming environment. Our program encourages children to discover their own inner light, express kindness, and develop a personal connection with God. Together, we celebrate diversity, cultivate understanding, and inspire each child to live with purpose and compassion. Parents and families are invited to join in this uplifting journey of learning, laughter, and spiritual connection.

Weekly Momentum Webinar – **FREE LIVE WEBINAR** Influence and Integrity: Expanding Your Reach Authentically [REGISTERE HERE](http://%5Bhttps//triumphtracknow.com/weekly-momentum-series%5D(https://triumphtracknow.com/weekly-momentum-series)) Most people try to grow their influence by doing more. More content. More posts. More noise. But real influence doesn’t grow from volume—it grows from trust. In this interactive 30-minute session, you’ll discover: • The hidden “integrity gaps” that quietly limit your reach • Why people feel misalignment before they can explain it • How to create trust that compounds over time • A simple, powerful way to strengthen relationships and stand out This session is designed for entrepreneurs, coaches, and leaders who want to expand their impact without losing authenticity. ✅ Practical ✅ Insightful ✅ Immediately applicable Come ready to engage, reflect, and elevate how you show up. [REGISTER HERE](http://%5Bhttps//triumphtracknow.com/weekly-momentum-series%5D(https://triumphtracknow.com/weekly-momentum-series)) Let’s build influence the right way.

**Men of Unity** is a safe, welcoming space for men to connect, share, and grow together. In this circle, we explore what it means to live with purpose, integrity, and spiritual awareness in today’s world. Through open dialogue, reflection, and mutual support, we learn to balance strength with compassion, confidence with humility, and action with mindfulness. Whether you’re seeking deeper spiritual connection, personal clarity, or simply a supportive brotherhood, this group invites you to bring your authentic self and grow in community. Each gathering may include: * Open discussion on real-life challenges and victories * Guided reflection, prayer, or meditation * Encouragement for living from truth, not fear * Tools for emotional and spiritual growth No preaching. No pressure. Just real men, real conversations, and real transformation.

At Evolve Synergy Sessions, you'll be part of a supportive mastermind where we share challenges, brainstorm solutions, and inspire one another to take bold steps in our businesses. Grow your network, gain fresh perspectives, and build meaningful relationships with like-minded women who are committed to success. Whether you’re looking to move the needle in your business or simply need a space to connect and recharge, this is the perfect place to fuel your entrepreneurial journey. [Add Event to Calendar](https://evolvecolumbus.eventcalendarapp.com/) \*\* Please note, we will be arriving around 8:15a for open networking! Get there early and get connected! Contact Alexis Morley at [alexis.morley@edwardjones.com](mailto:alexis.morley@edwardjones.com) or Terri Lawson at [terri.lawson@e-merge.com](mailto:terri.lawson@e-merge.com) for more information.

The Unity of Columbus Resource Group for the Homeless is seeking compassionate volunteers who would like to help serve and uplift members of our homeless community. This group is dedicated to sharing kindness, resources, and support with individuals who may be experiencing difficult circumstances. Anyone with a heart for service is welcome to join us as we work together to make a positive difference in the lives of others. Community members are also invited to contribute by bringing helpful items for those in need. Donations of items can be contributed at the meeting and will be distributed to assist members of the homeless community. Please consider joining us and sharing this opportunity with friends, family, or associates who may also wish to help. Learn more about Unity of Columbus at www.unityofcolumbus.org or call (614) 267-4959. Together we can extend compassion, dignity, and support to our community. 💛

Calling all founders, CEOs, lawyers, doctors, and entrepreneurs to join our special *Founder Edition* of Sip & Read meetup event. Let's sip on fine wine and discuss our first book **The 5AM Club- Own Your Morning Elevate Your Life, by Robin Sharma**. We will pair this book with our favorite wine at **Wine on High** and engage in thought-provoking discussions on startup businesses and entrepreneurship, and network with like-minded individuals in a cozy book club setting. Come prepared to discuss this month's book. At the end of each book club meeting, we will take next book and venue suggestions from the participants for the next meeting. Whether you are a book lover, women entrepreneur, or a content creator, this event is perfect for sharing ideas and insights with other funders and founders in the entrepreneurial world. Don't miss out on this unique opportunity to connect, learn, and grow together. Sign up now to reserve your spot! *Fun fact! This meetup was established in 2015 and had over 1,000 members. I had to shut down operations while attending law school, but we're back!!*