Ciencia de la conducta

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Bienvenue! Columbus French Conversation group invites you to our Saturday morning French conversation club. Expect a casual and welcoming atmosphere in which to learn french! I will bring my laptop so we can look up new vocabulary as needed! The venue is a beautiful French restaurant so you can really get into the zone :)

Communication is everything in life You are only as successful as your ability to communicate. \- What if you could confidently talk to anyone? \- What if you had the ability to calmly control every conversation? \- What if you could close that sale\, ask for that date\, make new friends\, repair problematic relationships\, get that raise\, or effortlessly express any idea with confidence? You can! The secret to success relies on your ability or inability to effectively communicate. Attend a free seminar and gain a better ability to communicate. Hosted by the Church of Scientology of Central Ohio 1266 Dublin Road, Columbus, OH 43215 For more information, contact Rhiannon, the Event Host at 614-221-5024

**Community Dance – Every Friday at Unity of Columbus** Let go of the week’s stress and move into joy! Join us every Friday for an evening of community, connection, and dance at Unity of Columbus. It’s a chance to meet new friends, express yourself through movement, and experience the emotional healing that comes from music and rhythm. No dance experience needed — just bring your energy, an open heart, and your dancing shoes! Dance is freedom. Dance is healing. Dance is fun.

Soccer + vegan deli eats = the perfect Saturday ⚽🌱🔥 We’re kicking things off with soccer (all levels welcome!) and then heading to Vida’s Plant-Based Butcher for some seriously good food—Vida’s Reubens, Philly cheesesteaks, Chipotle Cheddar Melt and classic deli sides. Whether you’re playing, socializing, or just here for the food, this is a great way to meet like-minded people and enjoy the day! Game → Food → Good vibes 📍 Soccer - Park of Roses 3923 N High St Columbus, OH 43214 📍 Vida’s Plant Based Butcher 1724 Northwest Blvd Unit C Columbus OH, 43212

Feeling down? Sometimes depressed? Can't focus? Negativity & stress? Recent losses? Creativity in career and personal life hindered by mental blocks? Sometimes we never fully recover from traumatic experiences. Whether it was yesterday, last week or a year ago, traumatic experiences - a loss of a loved one, losing a job, a breakup - can leave you scarred. You talk about it and feel a little better, but it never goes away. After you hang up the phone, it's still there; the sadness, the cloud, the over-thinking, the worry, the guilt. You try to focus, but you're blocked. You try to look forward into new experiences, new relationships but a cloud is hanging over you, casting a shadow on what you once considered a bright, cheerful future. What happened to your courage? Your strength of character? You're 'why not' attitude? Whoever said 'time heals' must have had a special time machine, because after weeks, months, years, you're wondering - when exactly does that kick in? Sometimes it seems like drinking or drugs are the way to go. But they wear off, and now the problem is still there with added side effects from the drugs. At this free local Meetup event we will talk about: * What causes grief, anxiety and depression to become chronic. * Is it possible to regain your joy and happiness even after traumatic experiences? * How to break away from negativity and focus on the future * What are the steps to take to get control of your mind and your emotions? Learn about a safe, gentle, do-it-yourself counseling that can be done in the comfort of your own home. Let's explore safe, effective solutions for healing from traumatic experiences. Be sure to click on the red "Attend" button below to come to the event. We look forward to seeing you there. This group is sponsored by the Dianetics & Scientology Life Improvement Center.

The Humanist Monthly Program is our longest running event and still a community favorite. In the old days it used to be called "Going to HCCO" and we still like to think of it as our flagship event. We will be hearing from Becca Powell, Director of Advocacy and Outreach at Unchained At Last, an organization whose mission is dedication to ending forced and child marriage in the United States through direct services and systems change. Unchained At Last's mission clearly meshes and addresses several of our Humanist Ten Commitments. Becca will educate us about an issue many of us may not be familiar with--but should be. Food and drinks will be provided at the event. Feel free to show up a little bit early to hang out and talk. Going forward our meetings will be hybrid. You can meet us in-person or attend online Join Zoom Meeting [https://us02web.zoom.us/j/87836564953?pwd=4Mi57ElZkDIFlb1fnlNwOJ0NiOK4tP.1](https://us02web.zoom.us/j/87836564953?pwd=4Mi57ElZkDIFlb1fnlNwOJ0NiOK4tP.1) Meeting ID: 878 3656 4953 Passcode: 760812 One tap mobile +19292056099,,87836564953#,,,,\*760812# US (New York) +13017158592,,87836564953#,,,,\*760812# US (Washington DC) The formal presentation will start at noon