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Data & Analytics Wednesday - The Data-Driven Brand
**The Data-Driven Brand: Using Analytics to Shape Perception**
Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory.
For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy.
She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps).
Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way.
**About Our Speaker**
Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers.
Thanks to our 2026 sponsors:
[Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro)
More info at [cbusdaw.com](https://cbusdaw.com)
Sunday funday: let's play dodgeball at Scioto Audubon park
Dodgeball is back again!
If you’ve been wanting to come out, this is an easy one to join. We’ll be playing for about 1.5 to 2 hours, you do not need to bring any equipment, and no experience is needed.
We use a specific set of rules and equipment to make the games run better and keep them fun for everybody, not just people who already know how to play.
If it rains, the event will be canceled.
Spring Social Bowling League 🥳 20% Discount for NEW Bowlers!
☀️ **Shake Off the Winter Chill** **\- Bowl With Us\! 20% off for NEW bowlers\!**
Our 6-week spring social bowling league starts in **April** \- trade social hibernation for strikes\, beers\, and new friends\! Whether you're looking to unwind after work\, meet new people\, or just have a fun night out with pals\, this league is perfect for everyone\! Chill times\, cold drinks\, and plenty of chances to connect with others\. No matter your skill level\, this league is all about having fun and meeting new friends\. **;)**
**🗓 Thursday evenings \|📍 AMF Sawmill Lanes \| 💵 $79 *(while Early Bird is active)***
**🚨NEW to the league??** Use discount code (**MU2P26**) for 20% off - $63.20 *during Early Bird*
**💻 League Info & Registration**: https://bit.ly/ColumbusBowling
**Why Join?**
🎉 It’s only 6 weeks - perfect for a low-commitment social plan
🍻 Great mix of people in their 20s-40s, plus post-game hangs at the bar
🎳 Zero pressure - gutter balls totally welcome!
👕 Free league shirt if you sign up early
🧠 Weekly trivia w/ prizes
💬 Super social - join solo or w/ friends!
**Want in?**
Join our Meetup team Gutter Dusters 👉 **Click here to join** https://tinyurl.com/23auxkaq
Or start a team of your own with a few friends - we’ll all be hanging out either way!
📅 League Dates (Thursday evenings): April 16, April 23, April 30, May 7, May 14, May 21
***(The MeetUp event date is deadline to register for the league.)***
**Cost & What’s Included:**
✔ $79 Early Bird registration - **NEW bowler?? Get 20% off with code: MU2P26**
✔ 6 weeks of bowling (1–3 games/week)
✔ Shoe rentals & full league setup
✔ Trivia, prizes, and great people
👉 **SIGN UP NOW**
💻League Info & Registration: https://bit.ly/ColumbusBowling
🤑Use promo code MU2P26 to save 20%
📸 Follow the fun on Instagram: https://bit.ly/BowlingLeague-IG
📩 Questions? Contact the league: http://bit.ly/2nKHno7
Spots are filling fast – don’t miss out on the fun times!
Gold Star Business Networking
Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!
Indianapolis Local Pros Speed Date with Matches
💓 **Online Speed Dating Built for First Timers – Real Connections, Zero Pressure!**
**🔴 MUST READ: RSVP Alone Won't Get You In!**
To attend, you must: (1) Click your age group link below, (2) Complete registration, and (3) Finish the personality quiz. Limited spots available – register now before they're gone!
**📋 Choose Your Age Range Below to Register:**
- **Ages 18-32** → [REGISTER HERE](https://tempodating.com/product?productId=430.0&productType=onlineSpeedDating&city=Indianapolis&groupurlname=club-leading-local-singles-speed-dating&ar=18-32&face_v=2.0)
- **Ages 30-46** → [REGISTER HERE](https://tempodating.com/product?productId=430.0&productType=onlineSpeedDating&city=Indianapolis&groupurlname=club-leading-local-singles-speed-dating&ar=30-46&face_v=2.0)
- **Ages 40-58** → [REGISTER HERE](https://tempodating.com/product?productId=430.0&productType=onlineSpeedDating&city=Indianapolis&groupurlname=club-leading-local-singles-speed-dating&ar=40-58&face_v=2.0)
- **Ages 55+** → [REGISTER HERE](https://tempodating.com/product?productId=430.0&productType=onlineSpeedDating&city=Indianapolis&groupurlname=club-leading-local-singles-speed-dating&ar=55+&face_v=2.0)
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🤝 Tired of swiping with no results? Try real conversations instead! Online speed dating removes all the awkward parts of traditional dating. A friendly host guides you through each round, so all you have to do is show up and be yourself.
🎯 **Perfect for:**
- Introverts who shine in one-on-one conversations
- First-time speed daters seeking a welcoming, easy experience
- First-timers who want to date without the pressure of face-to-face meetings
- Busy professionals who value their time and comfort
**How It Works**
1. **Sign Up** – Click the registration link for your age bracket above.
2. **Finish the Short Personality Assessment** – This helps us optimise your matches for the evening.
3. **Connect on Zoom** – No setup needed. Just click the link and you're in!
4. **Meet Your Matches** – Rotate through fun one-on-one rounds with Indianapolis singles who share your vibe.
5. **Discover Your Matches** – We'll notify you of any mutual interest after the event. The rest is up to you!
**Event Details**
- **Format:** Hosted live on Zoom – guided, fun, and stress-free
- **Location:** No venue needed – just a comfy seat and a good internet connection
- **Host:** Your personal guide through the evening – friendly, encouraging, and fun
- **Vibe:** Light-hearted, easy-going speed dates with open-minded Indianapolis singles
- **Accessibility:** Join from any device – laptop, tablet, or phone
- **Duration:** About 60–90 minutes of structured, fun conversations
**Frequently Asked Questions**
**How long are the conversations?**
Each round is a few minutes – long enough to feel a connection, short enough to keep things exciting!
**What happens after the event?**
We reveal mutual matches after the event. If you both liked each other, we help you connect!
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✨ The hardest part is clicking register. After that, we make everything easy. See you there! 💘 ✨






