Marketing en la red

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Greetings writers! Come down and join your fellow wordsmiths for one hour of uninterrupted writing time in the upper level of the Market District Supermarket in Upper Arlington. The main entrance of the shopping center opens onto stairs/elevator leading up to the 2nd floor cafe section where we will have a table displaying a sign with the Shut Up & Write logo. Writing is largely a solitary craft. Practicing with others in a community setting may be the thing you need to fire your own routine. We’ll meet on Wednesday evenings, starting the clock at 6:30, following a brief period of introductions. This is solid writing time and all inclusive. Any project is acceptable, be it fiction, non -fiction, work or homework assignment. All is welcome and will remain private to you. The market boasts a Starbucks, a full service bar and various affordable food options. Parking is plentiful, free Wifi is provided as well as outlets for charging your devices, though they are somewhat limited, so plan accordingly. Show up as early as you like, or stay late. This group tends to socialize some, both before and after the alloted time, but this is not mandatory to you. Feel free to come and go as you please and late arrivals are welcome. The cafe may be noisy on occasion so headphones/ earbuds are reccommended as you see fit. Please try to RSVP if possible so that we may grab enough seats for all—the venue can be busy at times. Feel free to message me privately wth any questions and/ or concerns you may have. Happy writing!

How do we recover from having had a toxic or narcissistic ex? How do we move on from the past, especially something as traumatic as a divorce or breakup? How do we avoid anxiety and depression? How do we have more self esteem? In this meeting, you will learn the mental health secrets to help you quickly get over the past and heal your mind. Be sure to click on the red "Attend" button below to come to this local event. We look forward to seeing you there. This group is created by the Dianetics & Scientology life improvement center.

Let’s get together at the Crowne Plaza and talk deals, creative finance, problem solving, whatever you want! Hubert Bruce Hosts, COREE members share ideas and resources. Open to the public!

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

How to be a Better Communicator Communication is everything in life Sunday, 23 February at 2pm. You are only as successful as your ability to communicate. \- What if you could confidently talk to anyone? \- What if you had the ability to calmly control every conversation? \- What if you could close that sale\, ask for that date\, make new friends\, repair problematic relationships\, get that raise\, or effortlessly express any idea with confidence? You can! The secret to success relies on your ability or inability to effectively communicate. Attend a free seminar and gain a better ability to communicate. Hosted by the Church of Scientology of Central Ohio 1266 Dublin Road, Columbus, OH 43215 For more information, contact Rhiannon, the Event Host at 614-221-5024

**Confidence & Connection: Using Your Authentic Truth to Find Your People** Confidence isn’t just about believing in yourself, it’s about knowing where you belong and who you can grow alongside. In this April Confidence Lab Happy Hour, we’ll explore how living in your authentic truth helps you find your people, build meaningful collaborations, and create spaces where vulnerability is met with respect rather than risk. Together, we’ll reflect on what it looks like to advocate for yourself with clarity and care, and how confidence deepens when it’s rooted in connection rather than comparison. Featured speaker **Lachandra Baker**, founder of **[LBB Edutainment](https://www.lbbedutainment.com/)** and author of *Your Own Biggest Cheerleader*, will share reflections on authenticity, psychological safety, and the power of community over individual achievement. Drawing from personal stories—including the significance of turning 53—Lachandra will invite us into a conversation about showing up fully, being seen, and choosing relationships that support who you truly are. Expect a warm, welcoming atmosphere with space for reflection, shared insight, and intentional connection—plus drinks, light bites, and the kind of conversations that remind you you’re not meant to do this alone. Come as you are. Leave feeling clearer about your voice, your people, and the confidence that grows when both are aligned. **What is Confidence Lab?** Confidence Lab is a monthly community experience for bold, thoughtful leaders building confidence from the inside out. Whether you’re launching a business, leading a team, navigating change, or simply striving to show up more fully—you belong here. Our work demands clarity, courage, and conviction—but the pace of daily life can erode our sense of self. Confidence Lab creates space to reflect, reconnect, and grow with others doing purpose-driven work. It’s designed for entrepreneurs, nonprofit leaders, creatives, corporate professionals, activists, and anyone ready to lead with authenticity and impact. ***Please note:*** *All are welcome! If cost is a concern, please use promo code PUBLIC to access a free ticket—we want you to join us.*

Looking for new clients? Join us for lunch and meet our group. Bring your business cards and other materials to hand out - you will have an opportunity to tell us about your business. Our speaker this week is **Sherry Long, Owner of Access Title Agency**. Her agency does residential and commercial title work. Learn about how a title agency ensures your property is free and clear of all encumbrances. All visitors are welcome. Any questions contact [pmarchio@farmersagent.com](mailto:pmarchio@farmersagent.com)

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

Pay attention! We’re delaying a week for those of you who may be on Spring break and/or celebrating the holiday. Ok, no pancakes, but waffles-a-plenty. Join the local UX and Digital Design community for a casual monthly breakfast. Look for us upstairs!

☀️ **Shake Off the Winter Chill** **\- Bowl With Us\! 20% off for NEW bowlers\!** Our 6-week spring social bowling league starts in **April** \- trade social hibernation for strikes\, beers\, and new friends\! Whether you're looking to unwind after work\, meet new people\, or just have a fun night out with pals\, this league is perfect for everyone\! Chill times\, cold drinks\, and plenty of chances to connect with others\. No matter your skill level\, this league is all about having fun and meeting new friends\. **;)** **🗓 Thursday evenings \|📍 AMF Sawmill Lanes \| 💵 $79 *(while Early Bird is active)*** **🚨NEW to the league??** Use discount code (**MU2P26**) for 20% off - $63.20 *during Early Bird* **💻 League Info & Registration**: https://bit.ly/ColumbusBowling **Why Join?** 🎉 It’s only 6 weeks - perfect for a low-commitment social plan 🍻 Great mix of people in their 20s-40s, plus post-game hangs at the bar 🎳 Zero pressure - gutter balls totally welcome! 👕 Free league shirt if you sign up early 🧠 Weekly trivia w/ prizes 💬 Super social - join solo or w/ friends! **Want in?** Join our Meetup team Gutter Domination 👉 **Click here to join** https://tinyurl.com/24llxdx8 Or start a team of your own with a few friends - we’ll all be hanging out either way! 📅 League Dates (Thursday evenings): April 16, April 23, April 30, May 7, May 14, May 21 ***(The MeetUp event date is deadline to register for the league.)*** **Cost & What’s Included:** ✔ $79 Early Bird registration - **NEW bowler?? Get 20% off with code: MU2P26** ✔ 6 weeks of bowling (1–3 games/week) ✔ Shoe rentals & full league setup ✔ Trivia, prizes, and great people 👉 **SIGN UP NOW** 💻League Info & Registration: https://bit.ly/ColumbusBowling 🤑Use promo code MU2P26 to save 20% 📸 Follow the fun on Instagram: https://bit.ly/BowlingLeague-IG 📩 Questions? Contact the league: http://bit.ly/2nKHno7 Spots are filling fast – don’t miss out on the fun times!

While some are still meeting online, this is an in person event. Please note that we have attendees of all levels of speaking, including some native speakers. All are welcome! Also, as we meet at the same time and place each week, many don’t RSVP on the app, so we will likely have more attendees than noted here. Note: if you are asked to pay and upgrade the Meetup app, this is not necessary. You can ignore this and still attend our meetings. Find us on our [Facebook group](https://www.facebook.com/share/g/1EKw86WJCp/?mibextid=wwXIfr).

Let's grab some coffee/food and share a morning chat! The East Market has an ample parking lot and outdoor and indoor seating. Grab a cup of coffee from Winston's Coffee & Waffles or on your way to East Market and meet us on the second floor - table behind or east of the elevator. Per what this group is about: "Everyone is welcome! International transplants to Columbus who want to improve language skills, Columbus residents who want to discuss international travel and culture, and anyone who enjoys getting together for good conversations."

At Evolve Synergy Sessions, you'll be part of a supportive mastermind where we share challenges, brainstorm solutions, and inspire one another to take bold steps in our businesses. Grow your network, gain fresh perspectives, and build meaningful relationships with like-minded women who are committed to success. Whether you’re looking to move the needle in your business or simply need a space to connect and recharge, this is the perfect place to fuel your entrepreneurial journey. [Add Event to Calendar](https://evolvecolumbus.eventcalendarapp.com/) \*\* Please note, we will be arriving around 8:15a for open networking! Get there early and get connected! Contact Alexis Morley at [alexis.morley@edwardjones.com](mailto:alexis.morley@edwardjones.com) or Terri Lawson at [terri.lawson@e-merge.com](mailto:terri.lawson@e-merge.com) for more information.

**Understanding the Columbus Housing Market** An easy‑to‑understand snapshot of the Columbus housing market, highlighting current conditions and key factors influencing buyers, sellers, and homeowners. This is a relaxed, no‑pressure event where you can ask questions and get practical advice. Hosted by: Katie McCartney, Broker & Senior Real Estate Specialist® (SRES)

**Connected Westerville Night of Networking** *April Edition: The Introduction Economy* You've been to the networking events. You've done the small talk. Collected the cards. Forgotten the names. And walked out feeling like you just wasted two hours of your life. The problem isn't you. It's the format. Most networking events put you in a room and tell you to figure it out. So everyone defaults to elevator pitches and business talk, and nothing real gets built. Here's the truth about networking that most people miss: Your network isn't just who you know. It's who thinks of you when they're talking to someone else. *That's* The Introduction Economy. And it only works when relationships are real. There's a reason people who come once keep coming back. It starts with seven minutes that feel nothing like networking. Then we open it up. Free networking. More conversations. More momentum. This is a room full of corporate professionals, entrepreneurs, business owners, creatives, and career builders in the Westerville and Columbus area. The mix is the magic. You might never do business with everyone you meet tonight. But someone in this room will think of *you.* **By name**. So, the next time someone needs exactly what you do, you get the recommendation. **April 14th. RSVP now.** **When:** Tuesday\, April 14th \| 6:15 PM \-\- 8:00 PM **Where:** Vineyard Community Center \| 6000 Cooper Rd\, Westerville\, OH 43081

💥 𝐋𝐢𝐧𝐜𝐨𝐥𝐧 𝐒𝐭𝐫𝐞𝐞𝐭 𝐒𝐚𝐥𝐬𝐚 💥 𝐅𝐞𝐚𝐭𝐮𝐫𝐢𝐧𝐠: 💥 𝐋𝐢𝐯𝐞 𝐒𝐚𝐥𝐬𝐚 𝐁𝐚𝐧𝐝: 𝐀𝐥 𝐒𝐨𝐧 𝐃𝐞𝐥 𝐈𝐲𝐚! . 💥 𝐒𝐚𝐭𝐮𝐫𝐝𝐚𝐲, 𝐀𝐩𝐫𝐢𝐥 𝟏𝟖 💥 𝟖 𝐩𝐦 – 𝟏 𝐚𝐦 . 🟣 Salsa, Bachata, and Merengue 🟣 Dancing All Night Long! . 👉 𝐁𝐮𝐲 𝐄𝐚𝐫𝐥𝐲 𝐁𝐢𝐫𝐝 𝐓𝐢𝐜𝐤𝐞𝐭𝐬 𝐍𝐎𝐖 𝐚𝐭: [https://columbussalsadancing.com/live-salsa-band-tickets-early/](https://columbussalsadancing.com/live-salsa-band-tickets-early/) . Lincoln Street Salsa 1717 Brice Rd Reynoldsburg, Ohio 43068 . 🟣 𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 8:00 pm – 8:30 pm . 🟣 𝐁𝐞𝐠𝐢𝐧𝐧𝐞𝐫 𝐃𝐚𝐧𝐜𝐞 𝐋𝐞𝐬𝐬𝐨𝐧! 8:30 pm – 9:30 pm . 🟣 𝐎𝐩𝐞𝐧 𝐃𝐚𝐧𝐜𝐞 𝐏𝐚𝐫𝐭𝐲 𝐖𝐢𝐭𝐡 𝐋𝐢𝐯𝐞 𝐒𝐚𝐥𝐬𝐚 𝐁𝐚𝐧𝐝! 9:30 pm – 1:00 am . ✅ Cover Includes Dance Lesson and/or Party! . 👉 𝐁𝐮𝐲 𝐄𝐚𝐫𝐥𝐲 𝐁𝐢𝐫𝐝 𝐓𝐢𝐜𝐤𝐞𝐭𝐬 𝐍𝐎𝐖 𝐚𝐭: [https://columbussalsadancing.com/live-salsa-band-tickets-early/](https://columbussalsadancing.com/live-salsa-band-tickets-early/) . 👉 $𝟐𝟓 𝐄𝐚𝐫𝐥𝐲 𝐁𝐢𝐫𝐝 𝐓𝐢𝐜𝐤𝐞𝐭𝐬 (𝐄𝐧𝐝𝐬 𝟒/𝟒 @ 𝟓 𝐩𝐦!) . 👉 $𝟑𝟎 𝐀𝐭 𝐭𝐡𝐞 𝐃𝐨𝐨𝐫 . ✅ 𝐍𝐨 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐍𝐞𝐜𝐞𝐬𝐬𝐚𝐫𝐲! ✅ 𝐍𝐨 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐝! ✅ Always Other People to Dance With! ✅ Singles, Couples, Beginners, and Pros Welcome! . ✅ BYOB ✅ 18+ . ✅ 𝐐𝐮𝐞𝐬𝐭𝐢𝐨𝐧𝐬? 𝐕𝐢𝐬𝐢𝐭: LincolnStreetSalsa.com 𝐎𝐫 𝐓𝐞𝐱𝐭 𝐓𝐨𝐝𝐝: 𝟔𝟏𝟒-𝟕𝟕𝟒-𝟖𝟏𝟒𝟔 . 👉 𝐁𝐮𝐲 𝐄𝐚𝐫𝐥𝐲 𝐁𝐢𝐫𝐝 𝐓𝐢𝐜𝐤𝐞𝐭𝐬 𝐍𝐎𝐖 𝐚𝐭: [https://columbussalsadancing.com/live-salsa-band-tickets-early/](https://columbussalsadancing.com/live-salsa-band-tickets-early/) .

Private Group. Closed to the Public Knowing ourselves and understanding our abilities is the first step toward wielding our gifts with control and accuracy. In subsequent classes we will verify and hone our talents with activities and discussion. These are hands-on workshops and participation is expected. The goal of our series will be to develop expertise in areas of particular interest such as mediumship, channeling, divination, healing and, etc.. Our ultimate directions will be determined by class members as we evolve. I look forward to sharing and discovering with you. - Cynthia

AI is changing how art is made. But when does it stop being your work and start being the machine’s? This month we're going to be doing a panel with with digital image, music, and written word artists, talking about at what point, while using AI in the creation process, does the work become not the artist creation? We encourage audience participation during this event that will be moderated by Chris Slee. Whether you’re deep in the field or just getting curious, come connect with others building and exploring AI in Columbus. Sponsored by [Transform Labs](https://www.transformlabs.com/services) Sign up also accessible via [Transform Labs Luma](https://luma.com/55umjqta)