Estrategia de marketing para pequeñas empresas

Free monthly networking for Columbus business owners. Real conversations, real connections, no forced formats. Space is limited. RSVP now. Good marketing starts with good relationships. That is what this event is built around. Networking Night is a free monthly event for local business owners in Columbus who want to build real connections with other serious operators in their market. No structured rotations. No forced elevator pitches. Just a room full of local business owners who are worth knowing, in a space that makes it easy to have an actual conversation. Register here: [https://www.eventbrite.com/e/local-marketing-networking-night-tickets-1988510112275](https://www.eventbrite.com/e/local-marketing-networking-night-tickets-1988510112275)

**How to Get Off-Market Deals With Direct-to-Seller Marketing** Want to learn how to get off-market deals through direct-to-seller marketing without relying on agents, wholesalers, or the MLS for consistent deal flow? That is exactly what we are covering at this next Columbus Investors Club Meetup. Get Your Free Ticket **[HERE](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)**[ ](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)🎟️ Most investors who try to do off-market deals make the same mistake: they throw money into a marketing channel, pray that it works, and hope a deal comes out the other side. There is no real strategy, no clear math, no tracking, and no process to know what is actually working. At this meetup, we are going to break down how to reverse engineer direct-to-seller marketing using our SCALE framework so you can approach your marketing with more clarity, confidence, and consistency. We will cover how to think through inbound, outbound, and free marketing channels, how to choose the right channel for your goals, how to run the numbers before you spend, how to allocate the right budget, how to launch the campaign correctly, and how to evaluate and track performance so you can make better decisions moving forward. **SCALE Framework:** **S –** Select the right channel **C –** Calculate the numbers **A –** Allocate the budget **L –** Launch the campaign **E –** Evaluate and track it **What We’ll Cover** * How to get off-market deals through direct-to-seller marketing * How to stop guessing and start reverse engineering your marketing * The difference between inbound, outbound, and free marketing channels * How to choose the right channel for your business and market * How to calculate the numbers before launching * How to allocate a budget based on goals, not emotion * How to launch and track a campaign the right way * How to create more consistent and predictable deal flow **Date:** May 28, 2026 (Thursday) **Time:** 6 - 8pm EST **Location:** Ohio Brewing Company, 421 E 2nd Ave, Columbus, OH 43201 **Save Your Seat** → https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp **FREE DRINKS & FOOD PROVIDED!** **About Columbus Investors Club** The Columbus Investors Club is a local meetup for real estate investors, aspiring investors, contractors, vendors, lenders, realtors, and other professionals who want to grow in the Columbus market. The goal is to create real connection, real opportunity, and real growth by getting the right people in the room. Whether you are brand new or already doing deals, this is a place to build relationships, learn from others in the business, find opportunities, and grow your presence in the local real estate community.

WQC has weekly Thursday night social nights at the Westerville Java Central. Come and grab a coffee and connect with the community: low stakes, chill environment, and tasty drinks. No registration is required; come as you are.

[ECDI Pop-Up Market Official Registration Site --> https://www.eventbrite.com/e/ecdi-pop-up-market-tickets-1986071755083](https://www.eventbrite.com/e/ecdi-pop-up-market-tickets-1986071755083) Celebrate Small Business Month by shopping local for food, drinks, and handcrafted gifts! Join us for the ECDI Pop‑Up Market, a celebration of local entrepreneurs during Small Business Month. Explore delicious food and drinks, discover handcrafted goods, and shop unique items from small businesses in your community. Whether you’re looking to support local makers, discover new favorites, or pick up a thoughtful gift, this market has something for everyone. **What you’ll find at the market:** * Local food and beverage vendors * Handcrafted goods and unique gifts * A chance to meet and support small business owners in your community * An easy, fun way to discover new local favorites [SCORE Central Ohio](https://www.score.org/ "https://www.score.org/") will also be on site to talk about their small business mentorship program. **Market Vendors:** Baked Goods * Shante Makes Body Care * [Bellas Natural Beauty Products](https://www.facebook.com/Bellasnaturalbeautyprod/ "https://www.facebook.com/Bellasnaturalbeautyprod/") Clothing & Accessories * [The Krafted Kollection](https://www.thekraftedkollection.com/ "https://www.thekraftedkollection.com") * [Loayza Elegant Jewelry](https://www.loayzaelegantjewelry.com/ "https://www.loayzaelegantjewelry.com/") * [Swahili House 254](https://www.swahilihouse254.com/ "https://www.swahilihouse254.com") Food/Beverage * [Aqua Pure Central Ohio](https://aquapurecentralohio.com/ "https://aquapurecentralohio.com") * [Better Beverage](https://betterbevshop.com/ "https://betterbevshop.com") * [Cherays Banana Pudding](https://www.facebook.com/profile.php?id=61567527322952 "https://www.facebook.com/profile.php?id=61567527322952") * [Dr. May's Thai Kitchen](https://www.drmaysthaikitchen.com/menu "https://www.drmaysthaikitchen.com/menu") * [Kronchy LLC](https://www.kronchys.com/ "https://www.kronchys.com") * [Terra Mezcal Mexican Grill](https://terra%20mezcal%20mexican%20grill/ "https://Terra Mezcal Mexican Grill") Packaged Food * [Grow to Eat, Eat to Live](https://growtoeattolive.com/ "https://growtoeattolive.com/") * [Underworld Feast](https://underworldfeast.com/ "https://underworldfeast.com/")  Since 2004, ECDI has assisted Ohio’s entrepreneurs through their one-stop-shop business services model, suited to meet the needs of all entrepreneurs, regardless of what business stage they’re in. From providing capital to entrepreneurs looking to expand their businesses, to providing focused, business-specific educational opportunities to enhance entrepreneurial skill sets, ECDI works with their clients to meet their specific needs. Whether you merely have a business idea or are opening up your fifth location, we have helped more than 15,000 entrepreneurs to take advantage of the services we provide.

**History** The history of [Blendon Woods Metro Park](https://www.metroparks.net/parks-and-trails/blendon-woods/) began long before its 1951 opening, rooted in a landscape of rugged ridges and deep ravines that made the land unsuitable for traditional farming. In 1945, a report proposing a metropolitan park system for Franklin County specifically highlighted these cliffs of Bedford Shale as some of the "wildest land in the vicinity". Following this recommendation, the recently formed park district purchased the first 229 acres in early 1949. Because the terrain was so uneven, developers had to cut a mile-and-a-half-long roadway through dense woods just to bring in heavy equipment. This initial preservation effort ensured that the mature second-growth hardwood forests remained largely untouched by the urban expansion spreading toward Westerville. Opening day arrived on Labor Day, September 3, 1951, marking Blendon Woods as the second park in the Columbus and Franklin County Metro Parks system. The final push to open was a frantic race; the State Highway Department only finished the primary gravel access road four days before the gates opened. Early staff members, consisting of just four full-time employees, had to hand-dig pit toilets and learn construction skills on the fly to build the first picnic shelters. Despite the dusty conditions and limited facilities, the park was an immediate success, drawing massive crowds from across Central Ohio. By the end of the 1950s, annual visitation had already climbed to over 190,000 people. As the surrounding suburbs grew in the 1960s, the park faced severe overcrowding that threatened its natural habitats. In response, Franklin County voters passed the first Metro Parks levy in 1960, providing the funds necessary for a decade of steady expansion. During this era, the park nearly doubled in size, growing from 264 acres to over 570 acres by 1968. Planners also addressed a critical water shortage by collaborating with the U.S. Soil and Conservation Service to build a lake in 1964. This body of water originally served as a temporary reservoir before its role shifted toward conservation and wildlife support. The 1970s marked a transition toward the specialized wildlife and educational focus for which the park is known today. In 1971, the Walden Waterfowl Refuge was established around the 11-acre Thoreau Lake, creating a sanctuary that remains restricted to provide a quiet habitat for migratory birds. A formal nature center was also developed during this period, expanding on the guided Sunday walks that had been a park staple since the early 1950s. The park’s famous "Monarch Mansion" also became a prominent fixture, starting a long tradition of raising and releasing thousands of monarch butterflies each September. These initiatives cemented the park’s reputation as a premier destination for birders and nature enthusiasts. In more recent decades, Blendon Woods has continued to modernize while maintaining its wilderness character. The 10-acre Natural Play Area was added in 2017, encouraging kids to explore the ravines and woods off-trail. This was followed by the opening of a $1.5 million inclusive playground in April 2025, designed to accommodate children of all physical abilities. The nature center also underwent major renovations to include immersive, three-dimensional exhibits and a new butterfly house. Today, the park encompasses 653 acres, preserving a unique geologic and biological corridor amidst the bustling Westerville and Northeast Columbus area. **Map of the Park** Here is a map of [Blendon Woods](https://www.metroparks.net/wp-content/uploads/2025/05/BLN_map_Inclusive-Playground-and-Butterfly-Trail_May-2025_1980px.png). **Summary** For this event, we will hike the Lake View, Hickory Ridge, Ripple Rock, Overlook, Brookside, and Sugarbush Trails. This sounds like a lot, but it will really be only a little over five miles. Blendon Woods has a few hills here and there, but it's not one of the more strenuous metro parks. **Where We'll Meet** We'll meet just in front of the Nature Center. This is about a mile into the park from the main entrance. You have to go past the Ranger Station and the Shadblow Reservable Area to get to it, so don't stop too early at the Ranger Station and get it confused with the Nature Center. **After the Hike** Afterward, we will head over to [Forbidden Root Restaurant & Brewery](https://forbiddenroot.com/restaurants/columbus-ohio/) at Easton for [drinks](https://forbiddenroot.com/restaurants/columbus-ohio/#dinner-menu) and [food](https://forbiddenroot.com/wp-content/uploads/Cbus-Food.pdf). We should be there by 5 if you can't make the hike and just want to join us for drinks. The brewery's actual address is [4080 Worth Ave, Columbus, OH 43219](https://www.google.com/maps/place/4080+Worth+Ave,+Columbus,+OH+43219/data=!4m2!3m1!1s0x88388a86d10b6619:0x4d42b470a5cf11d3?sa=X&ved=1t:242&ictx=111); however, I recommend pointing your GPS to the [Worth Garage](https://www.google.com/maps/place/Worth+Garage/@40.0542293,-82.9137962,17z/data=!3m1!4b1!4m6!3m5!1s0x88388b4df6082825:0x17582f0eccd9dda1!8m2!3d40.0542293!4d-82.9137962!16s%2Fg%2F11rzfvvv8b?entry=ttu&g_ep=EgoyMDI2MDQxNS4wIKXMDSoASAFQAw%3D%3D) across the street. Parking in this garage is free as long as you're not on the first floor, and it is literally right next to the brewery.

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!