Building Your Brand With Free Media

Whether you run your own business or just want to raise your own profile, media coverage is a powerful and cost-effective way to build your brand and reputation.

Typically media coverage has been out of reach to all but the wealthiest individuals and organizations.The good news is that changes in the media landscape—from blogs to podcasts to trade presses and industry newsletters—have made it easier than ever to access a well-trafficked publication and get your voice heard.

Join Qwoted CEO, Dan Simon, as he reveals tips and strategies for securing free press and media coverage on Meetup Live. You’ll discover how to craft your own story, identify key influencers, tips for outreach, and how to amplify media coverage once you’ve secured it. Plus, stick around for Q&A session.

Agenda:
Introductions (5 mins)
Presentation with Dan Simon (40 mins)
Q&A session (15 mins)

About Dan Simon:
Dan is a writer and senior communications specialist with 20 years’ experience in PR, Marketing & Advertising. Dan has led campaigns for some of the biggest global brands, including Bloomberg LP, Morgan Stanley and Citigroup. Dan is a regular columnist for Forbes, Markets Media and CoinTelegraph and he co-chairs the Museum of American Finance Communications Advisory Board. Last year his book The Money Hacker (HarperCollins 2020) was named best Small Business Book by the Axiom Awards.

Check out the Community Matters blog for the recording, the latest updates, and stories from the Meetup community. https://www.meetup.com/blog/

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