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**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Let’s get together at the Crowne Plaza and talk deals, creative finance, problem solving, whatever you want! Hubert Bruce Hosts, COREE members share ideas and resources. Open to the public!

. 🎬 Movie Night You, Me & Tuscany Join us for a cinematic escape to the sun-drenched vineyards and romantic landscapes of Italy as we gather to watch You, Me & Tuscany, the new feel-good romantic comedy starring Halle Bailey and Regé‑Jean Page. Set against the breathtaking beauty of Tuscany, the film follows a spirited young woman whose impulsive decision to stay in a Tuscan villa leads to unexpected adventure, heartfelt moments, and a romance she never saw coming. Expect an evening filled with: 🍿 A beautiful cinematic escape to Italy 🍷 Relaxed social vibes and great conversation ✨ A feel-good romantic story perfect for movie lovers Whether you’re a fan of romantic comedies, stunning travel settings, or simply enjoy experiencing great films with great people, this will be a perfect night to unwind and connect. Come ready to relax, laugh, and be transported to Tuscany for the evening. Follow Black Love & Friends on [Facebook](https://www.facebook.com/share/17oXQtZz36/) and [Instagram](https://www.instagram.com/blackloveandfriends?igsh=djVrYnhqeG5nMjBx) to stay connected and be the first to hear about upcoming dimnets, social gatherings, and other exciting member-only events.

Pay attention! We’re delaying a week for those of you who may be on Spring break and/or celebrating the holiday. Ok, no pancakes, but waffles-a-plenty. Join the local UX and Digital Design community for a casual monthly breakfast. Look for us upstairs!

☀️ **Shake Off the Winter Chill** **\- Bowl With Us\! 20% off for NEW bowlers\!** Our 6-week spring social bowling league starts in **April** \- trade social hibernation for strikes\, beers\, and new friends\! Whether you're looking to unwind after work\, meet new people\, or just have a fun night out with pals\, this league is perfect for everyone\! Chill times\, cold drinks\, and plenty of chances to connect with others\. No matter your skill level\, this league is all about having fun and meeting new friends\. **;)** **🗓 Thursday evenings \|📍 AMF Sawmill Lanes \| 💵 $79 *(while Early Bird is active)*** **🚨NEW to the league??** Use discount code (**MU2P26**) for 20% off - $63.20 *during Early Bird* **💻 League Info & Registration**: https://bit.ly/ColumbusBowling **Why Join?** 🎉 It’s only 6 weeks - perfect for a low-commitment social plan 🍻 Great mix of people in their 20s-40s, plus post-game hangs at the bar 🎳 Zero pressure - gutter balls totally welcome! 👕 Free league shirt if you sign up early 🧠 Weekly trivia w/ prizes 💬 Super social - join solo or w/ friends! **Want in?** Join our Meetup team Pin Ups 👉 **Click here to join** https://tinyurl.com/29wu2jjk Or start a team of your own with a few friends - we’ll all be hanging out either way! 📅 League Dates (Thursday evenings): April 16, April 23, April 30, May 7, May 14, May 21 ***(The MeetUp event date is deadline to register for the league.)*** **Cost & What’s Included:** ✔ $79 Early Bird registration - **NEW bowler?? Get 20% off with code: MU2P26** ✔ 6 weeks of bowling (1–3 games/week) ✔ Shoe rentals & full league setup ✔ Trivia, prizes, and great people 👉 **SIGN UP NOW** 💻League Info & Registration: https://bit.ly/ColumbusBowling 🤑Use promo code MU2P26 to save 20% 📸 Follow the fun on Instagram: https://bit.ly/BowlingLeague-IG 📩 Questions? Contact the league: http://bit.ly/2nKHno7 Spots are filling fast – don’t miss out on the fun times!

Over 50 Happy Hour – Liberty Tavern Polaris Join us for a fun and relaxed Over 50 Happy Hour on Friday, April 10th from 4:00 PM – 8:00 PM at Liberty Tavern Polaris. This is a great opportunity to meet new people in our age group in a casual, comfortable setting. Whether you’re in your fifties, sixties, or seventies, everyone is welcome. Some people who attend are retired, while others are still working, but we all share one thing in common — enjoying good conversation and good company. If you’re new to the group, don’t worry. Many people attend solo and quickly find it easy to strike up conversations. The goal of this happy hour is simple: meet people, socialize, laugh, and enjoy the evening. We’ll be gathering at Liberty Tavern Polaris, a welcoming tavern with a warm atmosphere, great food, and a bar perfect for relaxed conversation. Feel free to come when you can and leave when you want. Some members arrive right at 4:00 PM, while others stop by later after work. There’s no formal agenda — just friendly people getting together to enjoy a Friday evening. Location: Liberty Tavern Polaris 2170 Polaris Parkway Columbus, Ohio Time: Friday, April 10 4:00 PM – 8:00 PM Come join us for a drink, good conversation, and the chance to meet some great people in the 50+ community.

The Humanist Monthly Program is our longest running event and still a community favorite. In the old days it used to be called "Going to HCCO" and we still like to think of it as our flagship event. We will be hearing from Becca Powell, Director of Advocacy and Outreach at Unchained At Last, an organization whose mission is dedication to ending forced and child marriage in the United States through direct services and systems change. Unchained At Last's mission clearly meshes and addresses several of our Humanist Ten Commitments. Becca will educate us about an issue many of us may not be familiar with--but should be. Food and drinks will be provided at the event. Feel free to show up a little bit early to hang out and talk. Going forward our meetings will be hybrid. You can meet us in-person or attend online Join Zoom Meeting [https://us02web.zoom.us/j/87836564953?pwd=4Mi57ElZkDIFlb1fnlNwOJ0NiOK4tP.1](https://us02web.zoom.us/j/87836564953?pwd=4Mi57ElZkDIFlb1fnlNwOJ0NiOK4tP.1) Meeting ID: 878 3656 4953 Passcode: 760812 One tap mobile +19292056099,,87836564953#,,,,\*760812# US (New York) +13017158592,,87836564953#,,,,\*760812# US (Washington DC) The formal presentation will start at noon

Soccer + vegan deli eats = the perfect Saturday ⚽🌱🔥 We’re kicking things off with soccer (all levels welcome!) and then heading to Vida’s Plant-Based Butcher for some seriously good food—Vida’s Reubens, Philly cheesesteaks, Chipotle Cheddar Melt and classic deli sides. Whether you’re playing, socializing, or just here for the food, this is a great way to meet like-minded people and enjoy the day! Game → Food → Good vibes 📍 Soccer - Park of Roses 3923 N High St Columbus, OH 43214 📍 Vida’s Plant Based Butcher 1724 Northwest Blvd Unit C Columbus OH, 43212

Start your week the right way with Manic Mondays. Giving you an enjoyable Bachata lesson with a push of cool moves. The second hour has Beginner/Intermediate Salsa on 1. You must understand basic Salsa skills to participate. 730pm-830pm Bachata Cool Moves 830pm-930pm Salsa On 1 (Beginner/Intermediate) $15 for One Class $20 for Both Free Parking & Plenty of Dance Space.

**Our April novel is: *The Hong Kong Widow* by Kristen Loesch** **This month’s novel blends gothic atmosphere with historical fiction and chilling horror, set against the haunting backdrop of China. The book is 368 pages in print and 10 hours and 42 minutes on audiobook.** In 1950s Hong Kong, Mei is a young refugee of the Chinese Communist revolution struggling to put her past in Shanghai behind her. When she receives a shocking invitation—to take part in a competition in one of the city's most notorious haunted houses, pitting six spirit mediums against one another in a series of six séances over six nights, until a single winner emerges—she has every reason to refuse. Except that the hostess, a former Shanghainese silent film star, is none other than the wife of the man who once destroyed Mei’s entire life. It is promised the winner will receive a fortune, but there is only one prize Mei wants: revenge. Decades later, the final night of that competition has become an infamous urban legend: The police were called to the scene of a brutal massacre but found no evidence, dismissing it as a collective hallucination. Mei knows what she saw, but now someone else is convinced they know what she did. She must uncover the truth about the last night she ever spent in that house—even if the ghosts of her past are waiting for her there. . . .

Let's bedazzle some books while we discuss our April pick: Bloodguard by Cecy Robson! Book description: One hundred years. Tens of thousands of gladiators. And today, only one will rise… Everything in the Kingdom of Arrow is a lie. Leith of Grey thought coming to this new land and volunteering to fight in the gladiator arena—vicious, bloodthirsty tournaments where only the strongest survive—would earn him enough gold to save his dying sister. He thought there was nothing left to lose. He was wrong—and they took everything. His hope. His freedom. His very humanity. All Leith has left is his battle-scarred body, fueled by rage and hardened from years of fighting for the right to live another day. Then Leith meets Maeve, an elven royal who is everything he despises. Everything he should hate. Until the alluring princess offers him the one thing he needs most: a chance to win the coveted title of Bloodguard—and his freedom. But in a kingdom built on secrets and lies, hope doesn’t come cheap. Nor will his ultimate revenge… Event: Please bring your own book, journal, bookmarks, etc to bedazzle. If you have bedazzling supplies, please bring them as well. I will supply gems, glue, and picker tools, but if you have certain colors in mind, you may want to bring your own.

Semi in honor of March being International Women's Month Columbus libraries: [https://cml.bibliocommons.com/v2/record/S105C3454709](https://cml.bibliocommons.com/v2/record/S105C3454709) Location: SOW Plated Menu: [https://www.sowplated.com/menu-brunch/](https://www.sowplated.com/menu-brunch/) Book summary: In 2006 Julia Lerner is living in Moscow, a recent university graduate in computer science, when she's recruited by Russia's largest intelligence agency. By 2018 she's in Silicon Valley as COO of Tangerine, one of America's most famous technology companies. In between her executive management (make offers to promising startups, crush them and copy their features if they refuse); self promotion (check out her latest op-ed in the WSJ, on Work/Life Balance 2.0); and work in gender equality (transfer the most annoying females from her team), she funnels intelligence back to the motherland. But now Russia's asking for more, and Julia's getting nervous. Alice Lu is a first generation Chinese American whose parents are delighted she's working at Tangerine (such a successful company!). Too bad she's slogging away in the lower echelons, recently dumped, and now sharing her expensive two-bedroom apartment with her cousin Cheri, a perennial "founder's girlfriend". One afternoon, while performing a server check, Alice discovers some unusual activity, and now she's burdened with two powerful but distressing suspicions: Tangerine's privacy settings aren't as rigorous as the company claims they are, and the person abusing this loophole might be Julia Lerner herself. The closer Alice gets to Julia, the more Julia questions her own loyalties. Russia may have placed her in the Valley, but she's the one who built her career; isn't she entitled to protect the lifestyle she's earned?

Sleep in on Sundays. When you've had your fill of pajama-time, roll out and have some tasty brunch with your fellow Humanists!