"What's your story?" - The importance of storytelling in business

A two-hour FREE workshop on the importance of storytelling in business by Satish Purohit.

About the event:
More about the event
Storytelling is an integral part of brand-building.

It is about how you came up with the idea of your startup and how you decided to take it forward. How you roped in people who share your excitement, and the challenges you faced and overcame. It is about the vision that you have for your venture, for all the stakeholders in your business. Even before you sell the idea to the world, in person, and through your website, through advertisements and publicity and in the media, the story, your story, the story of your brand, and your business has to be articulated with clarity, wit and passion.

Story colors everything.

It affects your own relationship with the brand, the brand's relationship with the business, the brand's relationship with employees, your sales spiel, and how your brand is viewed in the market place.

After all, for any venture to succeed, what has touched you has to move others too; nothing does the job better than story.

About the speaker:Founder, Man-Lion Media

Satish Purohit, is a writer, editor, translator, journalist, storyteller, and life skills coach based in Mumbai. He has worked with Crossword Bookstores, Free Press Journal, MIDDAY and Life Positive, where he was the deputy editor. He is the founder of Man-Lion Media, a publishing venture. Join us by registering here- http://goo.gl/RF1ewn