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Analytics Roundtable Zurich

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About us

We are web analytics enthusiasts and meet up regularly since summer 2013. Every session consists of a short presentation prepared by one of the roundtable members followed by a bigger part for discussion. So far we talked about GA limitations, attribution modelling, content marketing measurement and the missing link between content marketing and analytics. We all enjoy the discussions and the knowledge sharing very much. If you're interested, join in!

Here is some great news: On February 22nd 2016 the Analytics Roundtable starts also in Cape Town: https://www.meetup.com/Analytics-Roundtable-Cape-Town/

Maybe you would like to combine a visit with some surfing!

Upcoming events

1

4 seats left
From Hype to ROI: Using AI Smarter in Analytics | Analytics Roundtable Zurich
Wed, Mar 25 · 6:00 PM CET
Förrlibuckstrasse 190, Zürich, CH
With AI dominating every conversation, it’s becoming harder to separate real business value from hype. In this roundtable, we’ll explore how AI is actually used in modern analytics (beyond chatbots and flashy demos). Our special guest, Dr. Pawel Kampczyk, Head of AI & Data Science at Aktiia, will uncover where large language models and machine learning make a real impact, where their limits are, and how companies can use them with confidence.

You’ll leave with a clearer mental model of how AI is used in marketing and analytics today. What to trust, what to double-check, and where it can drive measurable value for your business.

The Analytics Roundtable will as always take place at the Advance Metrics office at the On Labs Tower in Zurich at Förrlibuckstrasse 190.
36 attendees

Past events

44

Organizers

Evelyn Thar and 2 others

Members

1,252

Related topics

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Online Marketing

Google Analytics

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Digital Marketing