One of the more important boxes we fill in a Lean Canvas is the unique value proposition of our product. But what is a unique value proposition, and what criteria do you set to determine it?

Roger L. Cauvin, Director of Products at Members Private Sale (http://www.membersprivatesale.com/), will walk us through his team's journey to a unique value proposition.

From tools & methods employed to crafting experiments, Roger will share lessons learned and how they pushed through struggles they faced along the way.

http://blog.cauvin.org

~~ Emiliano

Pizza and drinks provided by OtherInbox.

Conference room provided by Capital Factory.



Join us afterwards at Buffalo Billiards for drinks.



Agenda:

6:30-6:45pm Sign-in and socializing



6:45-7:00pm Announcements, General discussion, Pizza



7:00-8:00pm "Engineering a Unique Value Proposition" - Roger Cauvin



8:00-8:30pm Q&A / Wrap-up



8:30 - ?pm Buffalo Billiards (Brazos and 6th).



Please RSVP as space is limited!