What is big data and how is it changing businesses today? How is big data helping businesses advance and deliver more value to their customer? Is Thailand ready for big data? How can companies translate these big data to user experience? As a user, what is and what will be one’s experience of big data? How can big data benefit your business? The power of big data to unlock new brand experiences. Case studies of how businesses and brands are achieving significant outcomes with big data and analytics.
Havas Worldwide is a leading integrated marketing communications agency and was the first to be named Global Agency of the Year by both Advertising Age and Campaign in the same year. The Havas Worldwide network is made up of 18,000 employees in 325 offices in 125 cities and 82 countries, and provides advertising, marketing, corporate communications, and digital and social media solutions to some of the largest global brands. Havas recently acquired Riverorchid, a communications-agency network based in Indochina with specialist operations in Thailand, Cambodia, Laos, Myanmar, and Vietnam.
About the Speaker: Chris Corney, Data & Digital Director
Chris brings with him extensive experience in strategic and tactical develop a range of digital solutions - with extensive experience in Development, Planning, CRM, Marketing Automation and using data across customer journey to develop innovative solutions for brands. He has worked extensively with brands across the region including Cisco, Adobe, Intel, MasterCard, Sony, Lexus and Ekera.
