Mobile First! with Luke Wroblewski

For years, most Web teams have designed for the desktop. Mobile, if it even happened, was a port off the desktop version, designed and built before anyone even considered the mobile experience. This made perfect sense for a while. Browsing the Web on mobile phones was painful; carriers controlled access to the Web on their devices; and mobile network speeds made everything often grind to a halt.

But things have changed so dramatically over the past few years that starting with the desktop may be an increasingly backwards way of thinking about a Web product. Designing for mobile first can not only open up new opportunities for growth, it can lead to a better overall user experience for a Web site or application.

In this presentation, Luke Wroblewski will dig into the three key reasons to consider mobile first: mobile is seeing explosive growth; mobile forces you to focus; and mobile extends your capabilities.


Luke Wroblewski
Luke is currently Chief Design Officer and co-founder of a stealth start-up. He is also an Entrepreneur in Residence (EIR) at Benchmark Capital. Prior to this, Luke was the Chief Design Architect (VP) at Yahoo! Inc. where he worked on product alignment and forward-looking integrated customer experiences on the Web, mobile, TV, and beyond.

Luke is the author of two popular Web design books (Web Form Design & Site-Seeing: A Visual Approach to Web Usability) and many articles about digital product design and strategy. He is also a consistently top-rated speaker at conferences and companies around the world, and a co-founder and former Board member of the Interaction Design Association (IxDA).

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  • Art

    Luke did a great presentation on "Mobile First"- attending to mobile dev UI before dealing with web dev. Presented Growth, Constraints, Capabilities with pertinent background slides and true Ideation. Master UI dude. Bravo!

    February 4, 2011

  • Rita Amladi

    Yes indeed, it must be mobile first. Brilliant presentation by Luke W. Can you bring him back again soon? Thanks for being on top of this meetup group, Sid.

    February 4, 2011

  • Brian Cantoni

    Overall a great meeting - I had seen Luke's presentation online but it was great to see it in person.

    February 4, 2011

  • Geoffrey Clapp

    Excellent presentation, Luke was a clever, engaging speaker who mixed humor, raw research data, and experience into a compelling presentation. I would enjoy hearing him speak again.

    February 4, 2011

  • Steven Chanin

    Engaging speaker, definitely got me thinking about going mobile first on my next app

    February 4, 2011

  • Sid Maestre

    Luke did an amazing job. Completely engaging presentation! Great to see so many folks turn out for the event. Looking forward to next month.

    February 4, 2011

  • Kathleen Sidenblad

    Great topic and presentation!

    February 3, 2011

  • Yi Cao

    it is really awesome, well organized , great presentation, and deep insight.
    looking forward to the jquery training and jquery mobile

    February 3, 2011

  • A former member
    A former member

    Luke's presentation had humor, facts, insight and was very informative, I really enjoyed the lecture. Thanks to the sponsors for the books, pizza and coffee.

    February 3, 2011

  • Tom Graber

    Hey guys- Sorry for the last minute cancellation, I am really bummed I cannot go and I was very much looking forward to hearing Luke speak. Anyone on waiting list that wanted to go, there is now a spot open. Cheers.

    February 3, 2011

  • Sid Maestre

    Starbucks coffee will be provided tonight courtesy of Microsoft Windows 7!

    February 3, 2011

  • Art

    I love Stealth. Looking forward to using deductive reasoning.

    February 2, 2011

  • Sid Maestre

    Cool! Thanks!

    February 2, 2011

  • A former member
    A former member

    Just created a Lanyrd event for this evening: http://lanyrd.com/2011/mobile-f...­

    February 2, 2011

  • James Pearce

    Would have loved to have been there. Sadly clashes with a RIM event in the city :-(

    February 1, 2011

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