CHANGEMAKERS RADIO’S next program on BlogTalk Radio will be on the development of a new global platform in the cloud for content on mobile devices, and about the kind of content that will be created for this new cloud service. My guest is Sheridan Tatsuno, of Dreamscape Global, the San Francisco Media Renaissance, as well as the co-founder of the International Institute of Film Financing, which has regular meetings on funding films in San Francisco and L.A. Sheridan has over 30 years of experience in the high-tech and urban planning industries. He has advised over 700 companies in the U.S. and internationally, and he was involved in strategy planning for numerous high-tech start-ups including Intel, Nokia, AMD, and Canon. He won a PDB Documentary of the Year Award for “Survivors” about California survivors of the Hiroshima and Nagasaki bombings, is an active member of Film Angels, and has written over a dozen screenplays, two slated for indie production.
You can listen live on BlogTalk Radio at www.blogtalkradio.com/changemakers or call in at [masked] as one of the first 50 callers, or later listen in the archives – all from the convenience of your own home or office. But please RSVP so we have a good count of who’s listening from this Meetup Group.
Some of the questions we’ll discuss are:
- What are all of these new platforms for digital content today?
- Which are the most popular of these platforms?
- Do you expect a shake-out, as has happened with the development of other media and technology formats, so there are only two or three market leaders in the end? Which ones are likely to become the biggest ones in the future? What factors contribute to the success in becoming one of the top platforms?
- What sort of content is most popular on these platforms? How will that content differ from the standard fare on popular channels like YouTube or the broadcast and cable media?
- Will this new content be like short Webisodes? About how long is common for these? Or will there be longer formats, such as 15 minute and 30 minute episodes? What about longer documentaries and dramas?
- Do these new platforms level the playing field so just about anyone with a camera can compete to make digital content? Or are the traditional media providers going to be moving into this field and controlling content with advertising?
- How do people go about submitting to these different platforms? Are there gatekeepers to make selections or are these likely to emerge in the future? Are there brokers emerging in these fields to help people make connections for their programs?
- How do people make money for their content on these new platforms? In general, are they getting paid flat fees, fees based on advertising, on downloads, etc.?
- Given the growing amount of content, what methods will people be likely to use to make people aware of their programs? Traditional media promotion? Social media promotion? Events?
- How are you using this new content yourself for your own programs? What programs are out now or will be out shortly?