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Using LinkedIn for Talent and Business

Goal: To teach job seekers, present employees, and recruiters looking to hire talent how to utilize LinkedIn and make themselves more marketable. Moreover, this presentation will introduce how businesspersons can start their own ventures and seek funding.


Some of the questions that will be answered in this presentation:

• What is your personal and professional brand?

• How do you use LinkedIn for sales and marketing to develop this brand?

• How do I start my own business?

For more information, please visit 


Kevin has been perfecting his craft as an expert in three distinct areas, legal, diversity, and social networking for over 15 years.  In legal, Kevin has worked in multifaceted capacities in some of the most prolific international law firms in the country, such as Morrison & Foerster, Paul Hastings, Heller Ehrman, and Holland & Knight.  There, he has garnered relationships with some of the most influential and well respected legal minds in the industry, as well as junior associates who through attrition, are now Counsel for some of the top Fortune 1000 companies.  Kevin is the President & CEO of KLN Publishing, LLC, and has been published in The Recorder,, the American Bar Association’s Business Law Corporate Counsel eNewsletter, and Law & Technology News.  Kevin has also been the West Coast Regional Sales Manager for a litigation e-Discovery processing & hosting software company based out of Dallas.

Kevin’s involvement with diversity has been an extension of his legal experience.  Developing diversity programs at several firms, most recently at Holland & Knight LLP, and interfacing with the legal community has enabled Kevin to create a proactive and reputable personal brand of excellence.  While at Lawrence Livermore National Laboratory’s Affirmative Action and Diversity Program, Kevin monitored the diversity matrices, which included salary, rate of promotion, matriculation, etc. regarding the age, gender, and ethnicity of employees at the laboratory and provided analysis regarding same.  As Executive Director of the California Diversity Council (CADC), Kevin strategically advises on event planning, programming, and membership development.  This February, the CADC hosted the Diversity and Leadership Conference featuring Donna Brazile and Dr. Cornell West as its keynote speakers.

Finally, Kevin has become a social networking expert.  He is the founder of two professional networking LinkedIn groups in the Bay Area with roughly 5,000 members combined, that meet regularly to identify business goals and objectives and facilitate referrals to achieve same.  He organizes monthly and quarterly events to bring the Bay Area business community together and creates career-networking opportunities for those who he encounters.  Mr. Nichols’s social networking prowess and capabilities have been featured on LinkedIn’s Hall of Fame, Yahoo’s Blog, in the Examiner, CNN Money, MarketWatch and the Wall Street Journal.  Millions can see Kevin when they login to LinkedIn.  

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  • Kevin L. N.

    Had a spectacular time!

    1 · October 3, 2013

  • Glenn O.

    Thanks for some important pointers, Kevin.

    2 · October 3, 2013

  • Yvonne A.

    Excellent presentation! Very informative!

    2 · October 3, 2013

  • JB A.

    Great presentation. Would recommend Kevin and his material to anyone who is looking to strengthen their brand and/or overall networking capability/visibility. Priceless insight.

    2 · October 3, 2013

  • Michael J.

    Great talk. Thanks, Kevin.

    2 · October 3, 2013

  • JB A.

    Remarkable Meetup this evening. Phenomenal speaker- Phenomenal insight. Really enjoyed seeing all of the beautiful faces out there accomplishing amazing things in business as well as the local/Bay area communities. Wishing the absolute best success to all attendees along with all of the endeavors and activities that our people are spearheading. Godspeed!

    3 · October 3, 2013

  • juanita

    I enjoyed the discussion immensely. The Q & A session was very informative and useful. I now truly understand how useful LinkedIn can be when used properly. Thank you Kevin L. Nichols for giving this presentation.

    2 · October 2, 2013

  • John M.

    Thanks Kevin for showing us how to strengthen our personal brand and messaging via LinkedIn

    2 · October 2, 2013

  • William P.

    Going to have to miss this one, hope to make it to the next one. Look forward to hearing all about this presentation.

    1 · October 2, 2013

  • Tresla G.

    Excited to learn what's new!

    2 · October 2, 2013

  • Yvonne A.

    Looking forward to tonight's Meetup!

    1 · October 2, 2013

  • JB A.

    Looking forward to tonight's Meetup- we'll definitely be there this time!

    1 · October 2, 2013

  • Yvette T.

    My Guest: Hassan Washington

    1 · October 1, 2013

  • Jerold M.

    All attendees are in for a great treat. In the words of the last person I sent Kevin's way, "Thanks for the referral, Kevin blew my mind!"

    2 · September 30, 2013

  • Neen

    I think the title should add the word "using" in front of LinkedIn. I didn't realize it was a how to session from the current title. :)

    2 · September 11, 2013

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