We'll be holding our Monthly B2B Startup Marketing Meetup at Yesware in Boston on Tuesday, March 26 at 6:00 PM.
Presentations
How Startup Marketing and Sales Can Work Together
Ah, the relationship between marketing and sales. Whether the two departments are in a close, symbiotic relationship with perfect alignment or mortal enemies, the two must work together for any B2B startup to succeed.
Matthew Bellows, the CEO of Yesware will present his view of what sales needs to succeed, how marketing can fuel that success, and how the two can work together to dominate.
About Matthew Bellows

Matthew Bellows is CEO of Yesware. He is responsible for sales, product vision and strategic direction of the company. As a founder of the company, Matthew brings more than 10 years of extensive sales experience to the company’s goal of helping salespeople close more deals faster. Prior to Yesware, Matthew was the Vice President of Sales and Consumer Strategy at Vivox, the market leader in voice for digital worlds. He previously served as General Manager and Board Member at Floodgate (acquired by Zynga) and as Founder/CEO of WGR Media (acquired by CNET Networks).
March 26, 2013
Another great meetup and great discussion about marketing! Can't wait for the next one.
March 26, 2013
I would like to meet more marketing professionals. My work is in engineering, I create content and I need to do a better job at selling it. Specifically I have developed a new fastening technology called the wave thread that will make nuts and bolts; pipes or any mechanical threaded product stronger. It does it in the way it distributes stress. The wave thread is total surface contact. This creates a seal which prevents corrosion, remember the Boston water mains broke because the bolts rusted. The wave thread is total surface contact. Other side benefit are it conducts heat and vibration efficiently making it highly resistant to vibrational loosening. My testing has been around nuts and bolts because they are so standardized and it is easy to show why the wave thread is better. Fasteners and connections are everywhere, the challenge is to find and fill the need for better ones.
March 26, 2013
I started the group because there wasn't any other type of group like this. I've met some great folks in the group who have become close friends and have also met some amazing business owners.
— Bill, started New York City Gay Craft Beer Lovers
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My first time going and it was great meeting like minded people.