Discovering Business Value in Social Analytics

  • February 26, 2013 · 6:30 PM
  • This location is shown only to members

While social analytics tools have become increasingly sophisticated, there's one thing they lack: human insight. It's up to us as community managers to translate data into actionable insights. This should not only improve social strategy but inform key stakeholders and, ultimately, company goals. We're gathering a group of top notch digital strategists to discuss the latest analytics tools, trends and, more importantly, how they can show social's value in business.

Schedule

6:30-7:00: Networking

7:00-8:00: Social Analytics Panel

Otis Kimzey, Director of Strategic Accounts at Simply Measured
(@otis)

Zach Seward, Senior Editor at Quartz
(@zseward)

Sam Hofstetter, Director of Social Media at VH1
(@sbh)

Yoram Greener, Partner at JubaPlus 
(@ygreener)

8:00-8:15: Audience Q&A with Panelists

8:15-8:30: Hi-5: Sites/Apps/Tools to Check Out

Erica Swallow, Community Manager at StartupBus
(@ericaswallow)

 

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  • Pieter

    Are we having a March meetup?

    1 · March 19, 2013

  • Marisa

    Hi there... I was told that if I canceled, I'd receive a refund a day or two after the event, but I still haven't received it. I've emailed a couple of times but have gotten no answer. Thanks.

    March 14, 2013

    • Lea M.

      Marisa - your refund has been submitted. I'm sincerely sorry for the delay. I've emailed you as well. Let me know if you have any questions or additional issues with the refund. Thanks! - Lea

      March 15, 2013

  • Briana G.

    My notes from #CMmeetup have unfortunately, infuriatingly been erased from my iphone -- Does anyone have notes that they might be able to share? if so pls email briana.green [at] yahoo. would really, really appreciate it!

    February 28, 2013

    • A former member
      A former member

      Would you mind if I requested the same? Dana.rosenwasser at gmail -- thanks in advance

      March 4, 2013

    • Briana G.

      Dana, I will forward you the hi-5 notes that were emailed to me...

      March 4, 2013

  • Bsimi

    It was great. Nice perspective from each. My two big take-aways 1) the importance of interconnected community 2) Sam's belief in real-life 'metrics'. For the years I was at Roger Smith Hotel we never used Radian6 or any other advanced tools (although for brands such as Pepsi, VW etc.. I see the value) nothing better than having a staff that has their fingers on the pulse of your brand, your community and the way they interact. Looking forward to the next CM Meet-Up!

    1 · February 28, 2013

  • Vivian N.

    Great conversation on the topic.

    February 28, 2013

  • Lou D.

    Failed to mention last night but we are hiring a summer social media intern at NBC News (Analytics/Muppets experience preferred). Oh, and good news... this position is also paid (though you must be a college student). Details/info: http://nbcnews.posterous.com/nbc-news-social-media-intern-summer-2013

    February 27, 2013

  • Jessica W.

    Really enjoyed my first #CMmeetup panel discussion last night and meeting so many of you! Looking forward to continuing the conversation!

    1 · February 27, 2013

  • Jonathan H.

    February 27, 2013

  • Elke N.

    Lots of hands-on experience got discussed, the tools, the dos and dont's, etc. The reason for only 4 vs 5 stars, I found the panel too close from the same industries. Maybe I was also spoiled from #smwnyc where I attended quite a few analytics panels and workshops.

    February 27, 2013

  • Bsimi

    Really good meet-up with excellent perspective from the panel!

    February 27, 2013

  • Pieter

    Another great meetup! It would be interesting to cover analytics more regularly, as the metrics are clearly changing rapidly.

    Loved Zach's idea about the importance of having interconnected followers/fans. Seriously, there's no tool analyzing this yet?

    February 27, 2013

  • Evan W.

    Awesome content and a great chance to get out from behind the computer and meet some other CMs face-to-face

    1 · February 27, 2013

  • Grace C.

    You guys rock. Thank you for an awesome, insightful meetup.

    1 · February 26, 2013

  • kristin l.

    Unexpected change of plans... Unfortunately I'm unable to make it tonite- hope someone can use my ticket.

    February 26, 2013

  • Jason R.

    I hope I made the cut. Last minute change. Hope somebody can take my spot.

    February 26, 2013

  • Briana C.

    beat from a 15 hour work day yesterday. Opening my seat up.

    February 26, 2013

  • Traci

    I'm unable to make it tonight so I will re-release it into the pool.

    February 26, 2013

  • Kirsten G.

    My boss signed me up for another event in Brooklyn tonight, so I won't be able to make it. :( Have fun, guys!

    February 26, 2013

    • A former member
      A former member

      Can I buy your ticket Kirsten?

      February 26, 2013

  • Mallory J.

    This is going to be quite the panel. Hopefully I'll walk away with even more actionable insights, on how to map the (ever elusive) ROI of my social efforts!

    February 26, 2013

  • Tim M.

    With last week's festivities and leaving Friday for my SxSW adventure, going to have to miss tonight. Bummed but seeing my wife takes priority. :)

    1 · February 26, 2013

    • Jessica W.

      Bummed you won't be attending tonight, but thanks to your introduction to this group (and not being able to make it) I was able to get a spot!

      1 · February 26, 2013

    • Tim M.

      Perfect! Be sure to say hello to Meghan, Matt, Natalie and Dave tonight.

      February 26, 2013

  • AmyVernon

    Sorry, can't make it after all; had a work-related conflict. DERP. See you next month!

    February 26, 2013

  • Angie

    Sadly I can no longer make it... what a bummer, I was really looking forward to high-fives with Erica Swallow and seeing you all!! I'm un-RSVPing but want you to keep the $5 since I know it goes to a good cause ;) See you next month!

    1 · February 25, 2013

    • Vivian N.

      Hi Angie! I can happily buy the tkt from you. PLease let me know! Tks.

      February 25, 2013

  • Marisa

    Hi, I don't think I can make it. I'll un-RSVP and make room for someone else if I can get a refund....? Thanks.

    February 21, 2013

    • Meghan P.

      Yes, we are happy to refund you if you're not able to make it. Thanks!

      February 25, 2013

    • A former member
      A former member

      Hi Meghan, I won't be able to attend either. Do you need any information from me?

      February 25, 2013

  • Lou D.

    I would also like to attend if anyone here is looking to unload a ticket

    February 25, 2013

  • Tiffany

    Can the venue really not accommodate more than 90 people? Just asking since there are 45 people on the waiting list.

    February 25, 2013

  • Alice N.

    I'm in the same boat as Marisa--can't make it tomorrow night and would like to transfer my ticket to someone else.

    February 25, 2013

    • Jessica W.

      I'll take it of no one has claimed it!

      February 25, 2013

  • Tom P.

    Any chance you can open up a few more spots? I am very interested in attending. Thanks!

    February 22, 2013

    • Tom P.

      I'm already on the waiting list...

      February 22, 2013

    • Marisa

      I've volunteered to un-RSVP if the organizers give me a refund, but have received no answer. If I don't get one, maybe you can go as me...?

      February 25, 2013

  • A former member
    A former member

    Can I get "actionable insights" on a t-shirt? Thanks.

    3 · February 11, 2013

  • Mallory J.

    Definitely looking forward to this one!

    February 11, 2013

  • Leslie H.

    great topic

    February 8, 2013

  • Nicole S.

    Visiting from Buffalo :)

    1 · February 8, 2013

Your organizer's refund policy for Discovering Business Value in Social Analytics

Payments you make go to the organizer, not to Meetup. You must make refund requests to the organizer.

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