Finding People for Customers Interviews: Panel Discussion
Details
Conducting customer interviews is one of the key tenants to the Lean Startup method. But how do you get in front of that audience?
Join us for a panel discussion on Thursday, August 15 about how to strategically find potential customers to talk to about your venture.
Sitting on the panel will be Bernhard Kappe, Todd Wyder, Jeff Harrington, Colin Robertson, and more!
Jeff Harrington and Colin Robertson are the founders of Cardoona. Cardoona is a software-as-a-service platform that helps restaurant track inventory and purchase faster, smarter, and easier from their food vendors. They were finalists in the 2012 Lean Startup Challenge and continue to build their company through Lean practices. Throughout their journey, they have conducted over 100 interviews with restaurants and chefs to build their product and have learned a lot on what to do and what not to do.
Bernhard Kappe is the founder and President of Pathfinder Software. Trough his roles at Pathfinder, Bernhard applies lean startup principles and agile development to launch successful products. As a product of the Chicago-tech industry, he has a passion for launching successful software that makes a difference in the world and helping local startups make it big. He leads the Chicago Lean Startup Circle (http://www.chicagoleanstartupcircle.com/) and the Chicago Product Management Association (ChiPMA), and teaches lean startup courses through Lean Building Blocks (http://www.leanbuildingblocks.com/).
Todd Wyder is the current CEO of Pathfinder Software. Todd has a passion for creating, launching, and marketing products that customers love. He enjoys interviewing customers, figuring out how to use new technologies to solve their problems, developing product strategies, establishing unfair advantages, product pricing and positioning, vanquishing competitors, Agile development, creating fun user experiences, building and managing funnels, managing customer retention, social media marketing, and taking the thought leadership position. He does all of that by testing hypotheses in a very data driven approach that is focused on the market. He also enjoys mentoring other folks in how to create, launch, and market really great products.
Early bird tickets: $10 until 5pm on Friday, August 2nd
Regular price tickets: $15 through August 12th
After August 12th admission will be $25 per person
Agenda
6:00 PM to 6:50 PM - Networking over Pizza and Beer
6:50 PM to 7:00 PM - Announcements
7:00 PM to 8:00 PM - Speaker and Q&A
You can also RSVP at http://customerpanel.eventbrite.com/?ref=estw (http://www.twitter.com/home?status=I+am+attending+http://customerpanel.eventbrite.com/?ref=estw)