Lean Sales & Marketing


Details
We're putting together a meetup all about making sales. Whether you're doing direct sales with individuals or trying a subscription model, getting traction -- and revenues -- is key to any lean startup.
This month will be a mix of companies from pre-launch to those that are already a success. Here's what you'll learn from our speaker lineup.
Kunal Arora (@karoramj23 (http://twitter.com/karoramj23)) and Vikram Rao, Founders of Tuee (http://tueeit.com/), will talk about:
@tueeit (http://twitter.com/tueeit)
- How to sell to difficult customers
- How to build a product people want
- Early customer development and interview hacks
- Why you need to sell the problem, not the solution
Zvi Band (@skeevis (http://twitter.com/skeevis)), Founder & CEO of Contactually (http://contactually.com), will discuss:
@contactually (http://twitter.com/contactually)
- Lessons learned from a year of successful enterprise b-to-b sales
- Marketing hacks for subscription sales
- Internal processes you should have to aid in sales
- What to actually track
Joe Colangelo (@itsjoeco (http://twitter.com/itsjoeco)), Founder & CEO of Gramicon (https://www.gramicon.com/), will talk about:
@gramiconer (http://twitter.com/gramiconer)
- Sponsored tweets - and how to engage celebrities
- Offering incentives to test purchases
- How to use Hacker News for early traction
- Using microtasks
Jamey Jeff (@jameyjeff (http://twitter.com/jameyjeff)), Founder of Remarkable Hire (http://remarkablehire.com), will discuss:
@remarkablehire (http://twitter.com/remarkablehire)
- How to transition from customer development to sales
- Building a pipeline before launch - and then leveraging it after
- The best sales tools
- Picking your sales entry point - end user or corporate decision maker?
Anton Gelman (@antonreport (http://twitter.com/antonreport)), Founder & CEO of Cont3nt (http://cont3nt.com), will talk about:
@cont3nt (http://twitter.com/cont3nt)
- How to social engineer your pipeline
- Tailoring your outreach
- Crafting your sales pitch
- Using salesmanship - get out there and get customers
Ryan Healy (@rjhealy (http://twitter.com/rjhealy)), Founder & COO of Brazen Careerist (http://brazencareerist.com) will talk about:
@brazencareerist (http://brazencareerist.com)
- How to find the best prospects to target
- The difference between customer development and sales
- How to price your product for sales pitches
- Problem finding as an essential skill for sales
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RSVPs are open!
6:30 pm - We'll start the night with networking and snacks.
6:50 pm - Speaker lineup will begin.
8:30 pm - After the event, we'll all head over to Hyatt Bar & Lounge to drink responsibly, and generally be merry.
RSVP now ---->

Lean Sales & Marketing