add-memberalign-toparrow-leftarrow-rightbellblockcalendarcamerachatchevron-leftchevron-rightchevron-small-downchevron-upcircle-with-crosscomposecrossfacebookflagfolderglobegoogleimagesinstagramkeylocation-pinmedalmoremuplabelShape 3 + Rectangle 1pagepersonpluspollsImported LayersImported LayersImported LayersshieldstartwitterwinbackClosewinbackCompletewinbackDiscountyahoo

Re: [DC-Mountain-Madness] DCMM name change

From: Dave
Sent on: Friday, March 1, 2013 11:32 AM
I always wondered about this as well. I'm not sure why there should be any anger toward Mountain Madness here. They have trademark and they have to take reasonable steps to protect that trademark. It's normal practice and it doesn't matter that DCMM is a non-profit.
Anyhow, the new name fits better. We're a DC area group. I think it's great to have metro in the name.

On Fri, Mar 1, 2013 at 11:21 AM, Mike Dewey <[address removed]> wrote:
When I first became aware of this group, the very first thought that came to mind was the possible trademark infringement of the Seattle Mountain Madness, Inc. But DCMM being a low profile not for profit org would surely not be on their radar, I thought. The name change is inconsequential. Better not to make a mountain out of a mole hill. I think it a bit small minded, however, to withhold future business dealings Mountain Madness. It was their legal right to insist that their trademark name not be infringed, no matter how unfriendly they appeared to be in their dealings with you. Let it go.   
-----Original Message-----
From: Jana <[address removed]>
To: DC-Mountain-Madness-list <[address removed]>
Sent: Thu, Feb 28,[masked]:58 pm
Subject: [DC-Mountain-Madness] DCMM name change

Dear DCMMers,

As you may have already noticed, we've changed the name of our Meetup group from "DC Mountain Madness" to "DC Metro Mountaineers." This was not done by choice. We received a cease-and-desist letter from Mark Gunlogson, President of Mountain Madness, Inc. a Seattle corporation that trademarked the name Mountain Madness. Mr. Gunlogson claimed we were infringing his trademark and demanded that we remove all references to "Mountain Madness" from all our pages within 48 hours.

We weren't thrilled about giving up our name, but were also not quite ready for a protracted legal dispute. I'd like to thank Adam and Jared for their in-house legal expertise, and for simply being good sports, always ready to pitch in for the group.  After this experience, I know that I will NEVER look to organize a trip through Mr Gunlogson's company, Mountain Madness, Inc. They weren't particularly friendly, although we were very forthright from the start.  We did not mean to infringe on their trademark or cause any confusion; we make no money out of the group. In the end, we explained to them that DCMM represents their core clientele, and that going all legal on us was not the best marketing technique.  

As for the new name, we wanted to keep the DCMM acronym and to keep "mountain" in the name, so we decided on DC Metro Mountaineers.  After all, this might even be more descriptive than the old name.

Onward and upward!


Please Note: If you hit "REPLY", your message will be sent to everyone on this mailing list ([address removed])
This message was sent by Jana ([address removed]) from DC Metro Mountaineers (DCMM).
To learn more about Jana, visit his/her member profile
Set my mailing list to email me As they are sent | In one daily email | Don't send me mailing list messages

Meetup, POB 4668 #37895 NY NY USA 10163 | [address removed]

Please Note: If you hit "REPLY", your message will be sent to everyone on this mailing list ([address removed])
This message was sent by Mike Dewey ([address removed]) from DC Metro Mountaineers (DCMM).
To learn more about Mike Dewey, visit his/her member profile

People in this
Meetup are also in:

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy