Crossing the Chasm - getting publishers to pick-up your self-published books

Are you a self-published author and ever wondered whether you can get others to pay to produce your work? Are you considering whether you should go traditional or start out by self-publishing? I recently attracted the attention of the #2 publisher in the world who offered Michael a multiple-book deal for a six-figure advance. In this session I'll give you step by step details on the strategies I used so you too can follow in his footsteps. While breaking into the big NY firms may not be possible for everyone, that doesn't mean that you can't move up to an indie press. I personally recruit from self-published authors and I'll detail what I look for before reaching out to them. If you employ similar techniques you just might find an indie press knocking on your door. And even if you don't...I guarantee that you'll make a good bit of cash along the way. Topics we'll cover in this session:

  • Differences between self-publishing & traditional

  • Should you stay self-pub or take the leap (pros and cons of each)

  • How much you'll make or (loose) in the transition

  • How to use Amazon to get your books noticed

  • On-line outlets for spreading the word

  • Using book bloggers to generate buzz

  • How foreign rights scouts find you and what it means if they come knocking

  • What to do if you do attract the attention of a publisher - do you need an agent?

  • How I got Michael's books on the Bestseller's list of Amazon as well as movers and shakers list

  • Sales tracking - how to tell what is working and what is not

Come prepared with questions as I'll try to leave a lot of Q&A time for this one. Hope to see you there.

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  • Signe

    had 2 leave soon after robin started; but what i saw/heard was fantastic; hoping it will be repeated;

    December 20, 2010

  • Laura

    VERY informative! Thank you so much Robin! Now I have the big picture of what I have to do in 2011 in order to bublish my first book.

    December 20, 2010

  • travellarry

    Fantastic experience. Thanks Robin for all the info and effort in power point presentations, and speaking relentlessly for 2 hrs with invaluable information.
    thanks for answering our questions too !

    December 20, 2010

  • Tony B.


    December 19, 2010

  • Barbara K K.

    I'd been reading bits and pieces about self-publishing, but my information was fragmented and scattered. Robin does a great, high-energy job of pulling it together and sharing an excellent business model.

    December 19, 2010

  • Richard W.

    This was good. Learned a lot. Found out I published my book the wrong way. Luckily I can fix things by the time my second book comes out.

    December 19, 2010

  • A former member
    A former member

    I'm sorry I had to leave before the end. I appreciated the great insights and realized how much I don't know (yet). Clearly the publishing world is rapidly evolving and any writer trying to get published needs to be aware of all the options. I learned a lot and will be reading The Crown Conspiracy on my Kindle very shortly.

    December 19, 2010

  • A former member
    A former member

    This was my first time attending one of Robin's sessions. WOW was it great! Looking forward to the next meet-up.

    December 18, 2010

  • Vania

    This was extremely informative, and Robin clearly has a wealth of knowledge and experiences to share with aspiring writers looking to get their works published. I walked away learning quite a bit. Thanks.

    December 18, 2010

  • zoe

    This was an absolutely amazing talk. The underlying story is a virtual page turner itself. The author was also there, but I was so entranced by the tale of how he met with success, I forgot to ask if we could ask him a few questions. That would have been fun. Thank you so much for sharing this invaluable account and lessons learned.

    December 18, 2010

  • Signe

    and again--robin & michael---congrats congrats congrats; i knew when i met the 2 of u @ the 1st meetup that THIS is where u were going;

    December 18, 2010

  • Signe

    so sorry i had 2 leave just as you started; i was looking forward 2 it; right b4 u came in, i realized i was missing my cell & wallet; i had a STRONG feeling telling me 2 go back 2 my office; when i walked in, the secur guard was smiling @ me; some1 found them & turned them in; god is good; r u going to repeat today's meetup--i hope, i hope, i hope?

    December 18, 2010

  • Robin S.

    Just a couple of quick notes:

    #1 - I've put a copy of the hand-outs in the files section - you might want to download/print before the lecture

    #2 - I have a lot of information to cover so I'll start promptly at 2:00 - Some Meetups seem to have a 15 minute delay while "waiting for those to show" - it looks like we'll have a big turn out so I'll start right on time.

    December 11, 2010

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