Bridging Audiences across Devices at Scale

We will be having an event in June centered around the exciting work happening at Drawbridge, a company doing cross device ad targeting.  The night will feature three technical talks, all of which sound quite interesting...see you there!


Parking Directions:

The gates to the parking lot in the rear of the building closes at 7pm. Please arrive before then or you will have to use street parking.

Demand Side Goal Delivery

Jerry Ye will go over how they use proportional integral derivative controllers to hit campaign revenue goals.

Cross-screen Device Bridging at Scale
Tin Kyaw will go over their Hadoop infrastructure and how they do cross-screen device bridging at scale.

Win rate prediction, win price, and bidding strategy
Xiang Li will cover how they estimate win rate, win price, and bidding strategies in first and second price RTB auctions.

6:30 - 7:00pm Social (food + drinks served)
7:00 - 8:30pm Talks
8:30 - 9:00pm Social

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  • Jerry Y.

    Thanks to everyone who attended. It was great to meet all of you and we appreciate the awesome comments and suggestions.

    For those who couldn't make it, you can find the slides from today's talks at:

    June 4, 2013

  • Stoney V.

    Excellent pragmatic presentations. Thanks for delaying so many questions until the end of each talk.

    1 · June 4, 2013

  • Joel S H.

    Really interesting to learning about using predictive analytics to join data sources.

    June 4, 2013

  • Matt J.

    Apologies for late notice. Had the location wrong...

    June 4, 2013

  • A former member
    A former member

    Last minute conflict - spot freed up!

    June 4, 2013

  • A former member
    A former member

    June 4, 2013

  • Tin H K.

    opening up a new spot

    June 4, 2013

  • Taesup M.

    Sorry, a conflict came up.

    June 4, 2013

  • tom_k

    Late meeting now. Ughh.

    June 4, 2013

  • Hema

    I'm on the wait list, Can I please walk-in tomo?

    June 4, 2013

    • A former member
      A former member

      I m not able to attend so one spot should open up

      June 4, 2013

  • Frank C.

    Sorry, a conflict comes up.

    June 3, 2013

  • oddie

    Visiting from London

    May 19, 2013

  • A former member
    A former member

    This sounds interesting.

    May 17, 2013

  • A former member
    A former member

    Looking for Data scientists

    May 3, 2013

  • David F.

    It's multi multi multi-screened world!

    May 1, 2013

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