THE HBDWORKSHOP: LEADING YOUR HANDBAG BRAND THROUGH INFLECTION POINTS

THE HBDWORKSHOP: LEADING YOUR HANDBAG BRAND THROUGH INFLECTION POINTS: GROWTH, PLATEAUS & DECLINES

The HBDWorkshop will discuss and uncover key points and insider tips about launching a line, sourcing, production, bringing products to market and managing steady growth via modern/traditional tools like social media, blogging, print editorial, product placement and more.

To purchase tickets in advance: http://www.handbagdesigner101.com/p/hbd101_workshop_2012

Space is limited so make sure you register now.
*Coffee, water and lunch will be provided.

8:00 am
REGISTRATION BEGINS

9:00 am
WELCOME & OPENING REMARKS

9:15 - 9:45 am
KEYNOTE ADDRESS
Carlos Falchi, 2007 Independent Handbag Designer Awards ICONOCLAST Recipient (http://www.carlosfalchi.com)

9:45 - 11:00 am
WHAT TO LOOK FOR IN A HANDBAG ACQUISITION
Colleen DeBaise, Special Projects Director Entrepreneur Magazine Moderator (http://www.entrepreneur.com/author/1746) • Uri Minkoff, CEO of Rebecca Minkoff (http://rebeccaminkoff.com/)
• Richard Kestenbaum, Partner Triangle Capital LLC (http://www.trianglecapitalllc.com/richard-kestenbaum.html)

• Peter Fields, Esq., Head of Fashion Law Practice of Ritholz Levy Sanders Chidekel & Fields (http://www.rlscf.com/our_team/bios/peter_fields)

11:15 - 12:30pm
WHAT DOES IT TAKE TO BE SUCCESSFUL IN SALES
Mona Joor, CEO of Joor Access: Moderator (http://jooraccess.com/)

• Mercedes Gonzalez, Founder of Global Purchasing Companies (http://www.globalpurchasinggroup.com/)

• Michele Ateyeh, Jewelry & Accessory Design Consultant and Expert
• Maureen Cerise, Senior Merchandising Manager of EBags & Handbags.com (http://www.handbags.com)

1:00 - 2.15pm
MAINTAINING YOUR BRAND IMAGE
Keri Levitt, President of Keri Levitt Communications: Moderator (http://www.kerilevitt.com/)

• Brienne Katz Waldman, Senior PR Director Rebecca Minkoff (http://rebeccaminkoff.com/)
• Kerry Diamond, Divisional Vice-President of Coach (http://www.coach.com)
• Orit, President & CEO of The O Group (http://www.ogroup.net)
• Daniela Maron, Head of Communication, C.Wonder

2:15 - 3.30pm
LAUNCHING YOUR LINE: WHEN TO SAY WHEN ON SPENDING
Nancy Forman, Founder of The Accessory Think Tank | Ora Design LLC: Moderator

• Melissa Motola, Founder of Global Lux Visionaires (http://www.globalluxvisionaires.com/)
• Nicole Iscovitch, Founder of Baikal Bags (http://handbag.net/)
• Shira Sue Carmi, Founder of The Launch Collective (http://www.launchcollective.com/welcome)

3:30-4.15pm
ROLE OF FUNDING IN FASHIONSamara Freschman, Website Correspondent and Lolita Alford, Director of Editorial Outreach
of Fashinvest: Moderators

• Martin Okner, President of S.H. Martin & Company (http://www.shmartinandco.com/home.html)
• Gary Wassner, Co-CEO of Hilldun Corporation (http://www.shmartinandco.com/home.html)

• Michael Schwamm, Partner of Duane Morris (http://www.duanemorris.com/index.html)

4:15-5.30pm
KEEPING YOUR BRAND IN FRONT OF THE RIGHT PEOPLE
Moderator: TBC

• Jessica Kleiman, EVP of Communications of Sandow Media (http://www.sandow.com)
• Meryl Weinsaft Cooper, Co-Founder of allen/cooper and site/109 (http://allencooperenterprises.com/)
• Lauren Parker, Editor Accessories Magazine (http://www.accessoriesmagazine.com/)
• Jacqui Stafford, CEO of Global Glamour (http://jacquistafford.com/)