Hacking the UX research: Using Better Data to Build Better Products- Laura Klein
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Igniter Six Word Game is ON!
Tweet in 6 words “How do you conduct UX research for your product”? and win amazing prizes! Details HERE (http://vorkspace.com/blog/index.php/how-to-conduct-ux-research-and-win/).
Tweet HERE (https://twitter.com/intent/tweet?original_referer=tweet-your-startup-legal-issues-in-6-words-and-win-a-prize/&text=StartupName:%20How%20Do%20You%20Conduct%20UX%20Research%20In%206%20Words&hashtags=Igniter6Word,IgniterSV&via=Vorkspace)!
Startup Name: [UX Research method in 6 words] #igniter6Word #IgniterSV @vorkspace
Can't make it in person? RSVP for remote online streaming at: http://igniters-ux-lauraklein.eventbrite.com (http://igniters-ux-lauraklein.eventbrite.com)
Qual vs. Quant: Using Better Data to Build Better Products
Instead of debating whether you should talk to users or measure their behavior, you should be doing both. Learn how to combine qualitative and quantitative research methodologies for better products feedback.
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Learn about combining qualitative and quantitative research on UX for Startup.
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Laura fell in love with technology when she saw her first user research session in 1995. Since then, she's worked as an engineer, UX designer, and product manager at both startups and large companies in Silicon Valley. Her book, UX for Lean Startups, and her popular design blog, Users Know, help teams learn more about their users and apply that knowledge to build better products. She is currently an advisor to several small startups and consults with companies that want to improve their research, UX, and product development processes. She's also working on her second book, Build Better Products.
UX for Lean Startups - Essential Tips for Lean User Research
https://www.youtube.com/watch?v=5SpKiSh4Ysk
Lean UX - What are metrics?
https://www.youtube.com/watch?v=rbKuIEZ8Icc