Agile Inbound - Dynamic Email Content
- Oct 28, 2013 · 6:30 PM
The Web. Social Media. Mobile. Display. Inbound Marketers using these channels have benefited from their unprecedented Agility: the ability to place the customer first, always, and to adapt campaigns on the fly to yield maximum impact.
Join us as Jason Valdina, VP of Product at Movable Ink (movableink.com), discusses Agile Email and its use within the Inbound Marketing context. Jason is an accomplished product strategy and customer experience executive with over 15 years of experience leading large-scale research and design initiatives. As VP of Product, he brings an exceptionally customer-centric approach to the ongoing development of Movable Ink's platform. Prior to joining Movable Ink, Jason was Head of Customer Experience for LivePerson, and formerly held senior UX and product roles with the likes of Scient, RAPP, Send Word Now, MediaNet and AOL.
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angelaviva
October 29, 2013
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A former member
Great information regarding the concept of agile email content in a digital marketing realm that relies ever more on email.
1 · October 28, 2013
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Renee S.
Hi Joseph, I thought I would be able to break free of my day and come over, but I unfortunately have to continue what I started today. Hopefully next time.
October 28, 2013
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Rich J.
I didn't know there was a meeting tonight. My bad. I'll watch the video...sounds very interesting.
October 28, 2013
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Michael Z.
Sorry all. Change of plans. Can't make it tonight. Look forward to the notes though.
October 28, 2013
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Christopher W.
@Charles. One thing that is important with any critical client information is to understand where you are storing it (in the cloud, on a mobile device, on a local computer secured physically in your office,) and also making sure all important data is encrypted (which simply means stored in a way which is unreadable without the password.) We know know that most web-based email such as Gmail can be read by the powers at be, and that a simple password offers no protection. I am happy to continue this conversation off-line if you want. Send me an email at [masked] or feel free to give me a call at[masked]-8254.
See you at an event soon. PS: I also have written a post in the security forum:
http://www.meetup.com/Inbound/messages/boards/thread/38005822September 18, 2013
30 went
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Joseph Franklyn M.
Organizer
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angelaviva +1
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Great event. Amazing Location. Wonderful people. It's always interesting to see where a market is going and email marketing is definitely going to new heights with technology.