Interesting Talks is proud to announce the return of Andrew T Austin. Andrew T Austin is a leading authority in metaphor work. This talk is all about metaphors in business, marketing and money. Anyone who is interesting in psychology, hypnosis, business and therapy, this is a must attend!!!
This video shows Andrew talking about metaphors in business. He will be presenting different content at Interesting Talks to what is in this video.
Many people don't give sufficient consideration to the metaphors they use in their marketing. For example, last year I saw an advertisement for an NLP course that promised to help you "break free from the obstacles in your path." Whilst this might just be sloppy copy writing, a good understanding of metaphors will enable you to detect deliberate deceptions in other people's marketing claims. The same understanding will also help you become more congruent in your own business dealings.
In this talk, Andrew T. Austin will be applying his experience with Metaphors of Movement to the world of business, money and marketing and will introduce you to the possibilities of forensic examination of business communication. Austin will demonstrates how it is possible to take the tiniest piece of information and extrapolate a huge amount of relevant data without having to ask questions.
Andrew T Austin
Formerly a registered nurse working in clinical neurology and neurosurgery, Andrew began his nursing career in Accident and Emergency. Working in A&E he quickly developed a strong reputation for working with the many psychiatric and mental health related emergencies that were frequently presented to the department.
It was during this period in 1994 that he began training in hypnosis and therapy at the Royal Masonic Hospital in London and his interest in psychotherapy and neurolinguistics grew. Andrew is the founding designer and trainer of Integral Eye Movement Therapy IEMT, and Metaphors of Movement