"Trigger Words" That Make People Buy, with Zach Browman

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If there’s one thing that can make or break an online entrepreneur, it’s knowing how to write powerful sales copy which compels people to pull out their credit cards and buy from you.

Whether it’s in your ads, on your website, or in your emails, the right words can make all the difference in the success or failure of your business.

In this interactive workshop, Zach will share practical insights, tips and techniques he’s used to write engaging and persuasive copy that’s sold over 1.2 Million dollars of products and services online.

In this presentation you will discover:

• How to find attention grabbers that take your reader by the collar and force him to stop what he’s doing and pay attention to your sales message NOW…

• The psychological triggers that tip your reader over the edge from “I’m curious” to “Oh my god, I need to buy this now!!!!” even if they've never heard of you or your business before…

• The three questions you need to ask before you craft your message which make your offer stand out as the ONLY choice in the mind of anyone who visits your site…

• The "glass of wine test" for getting inside your prospect’s head and making them feel like you've read their mind (and must have the answers they're looking for)…

• A simple word-choice technique that dramatically boosts sales by eliminating the biggest objection that keeps potential customers from buying...

And much more…

Zach Browman lived for 4 years as a Zen Buddhist monk, trained as an actor in New York City, and worked as a matchmaker and a dating coach before turning his attention to online marketing and sales. In addition to creating his own online programs, he’s written copy that’s sold millions of dollars worth of products and services for himself and his clients.

For the past year, he’s been head copywriter for Conversion Fanatics where he’s written copy that’s boosted sales in dozens of different markets, from beauty, to health and fitness, to financial advice.

He now splits his time between copywriting, creating new programs, and mentoring a select group of clients on productivity, marketing, and habit-change.

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Internet Masterminds is a weekly Meetup of Internet marketers that get together to discuss Internet marketing related strategies.

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