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MyEntreNet - Webinars - New Bi-Weekly Sessions!

From: Kent S.
Sent on: Sunday, September 7, 2008 9:35 PM



We took a brief hiatus from webinars this week while Mike was visiting beautiful Chicago for the annual Small Business Development Center Association conference AND to rest up to we come back next week with our new fall bi-weekly schedule!  Monday evening webinars are back and we continue to offer the Thursday noon sessions as well – twice as much information and fun!


On Monday, October 8 at 7:00 pm, join our own Mike Hahn as he leads you through business fundamentals in Smart Start Your Business’.  If you are thinking about starting a business, have recently started a business, or have been in business for years, it is always a good idea to review the important steps you need to take in making and keeping your business a success!


On Thursday, September 11th at noon, we are excited to bring on board guest presenter Drew McLellan, McLellan Marketing Group, Des Moines for ‘Branding Your Business’.  Drew McLellan gets branding and marketing and he desperately wants you to get it too. So he tells stories, asks questions, and milks sacred cows. All to help clients discover their brand so they can create authentic love affairs with their customers. Drew has not only survived 20 years in the advertising and marketing arena, he’s thrived in it.  After working for several other agencies, including Young and Rubicam’s CMF&Z, Drew created McLellan Marketing Group in 1995. Considered a national branding expert, Drew is a highly sought after speaker and has given about a zillion presentations at national conferences, key note addresses, training for his peers in the profession, college students and even his daughter’s tenth grade class.  Over the years, Drew has lent his expertise to clients like Nabisco, IAMS pet foods, Kraft Foods, Meredith Publishing, John Deere, Iowa Health System, Make-A-Wish, University of Central Florida, SkiDoo and a wide array of others. 


TO PARTICIPATE in a MyEntreNet Webinar, go to the MyEntreNet Website at and log in.  (If you haven’t already done so, you will need to fill out a brief registration form to access MyEntreNet.)  Then, simply click “Webinar” located on the compass at the left side of your home page.  Once at the webinar login page, enter your name and click ‘login’.



(here’s a recent post from ‘The Marketing Minute’ blog by next week’s presenter, Drew McLellan)

The ingredients of WOW!

Posted: 02 Jun[masked]:29 PM CDT


When was the last time you raved about a business?  Was it because their product was so notably superior?  Or was it because something they did WOWed you?

Think of the companies that we hear about every day.  Disney, Nordstroms, and Whole Foods comes to mind.  We don't hear about their rides, shirts or olive selection.  We hear about something memorable they did or created.  We hear about the atmosphere, the attitudes and the energy level.

We hear about the WOW.

Think about the last time you were WOWed.  What elements were present?  How did they create that moment that you couldn't help but talk about? do you create WOW for your clients?  What do you do that absolutely delights them?

For me, one of the absolutes is surprise.  it doesn't have to be a big surprise.  In fact, the more minute the detail, the better.




Have a great and safe weekend and join us online for next week’s webinars!




Amy Kuhlers, Program Manager

UNI Regional Business Center - SBDC

212 E. 4th St.

Waterloo, IA  50703





Kent Sovern

New-Iowa Consulting

1534 Germania Drive

Des Moines, Iowa[masked]

[address removed]


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