Behavioral Analytics Presented by the CEOs of CoolaData and 90min

We mostly use funnels to analyze our user's success in completing a certain flow or process, understand where users are churning and see the effects of improvements you integrate into your processes.

This Meetup is all about taking funnel analysis to the next level and learning how to make your funnels behavioral and actionable.

Tomer Ben Moshe, CoolaData's CEO, will explain how to take funnel analysis to the next level.

Guest Speaker: Asaf Peled, CEO at 90min (http://www.90min.com/).

With over 200 million monthly pageviews, 90min is a leading football media platform that allows brands, publishers and fans to create rich, engaging content. Asaf Peled will join us to talk about how behavioral analytics helped 90min become truly data driven.

Schedule:

17:00-17:30 - Initial Gathering (beer and treats)

17:30-18:15 - Behavioral Analytics with an in-depth focus on funnel analysis

18:15-18:30 - Asaf Peled, CEO at 90min (http://www.90min.com)

18:30-19:00 - Q&A

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