This group is for anybody in Digital or Web Analytics irrespective of which tool you use:

e.g. Google Analytics, Google Tag Manager, Omniture, Webtrends, Coremetrics, Optimist, Maxymiser practitioners and/or users involved in AB or MVT testing, Conversion Rate Optimisation (CRO) and all other measurement related digital things!

It does not matter which sector or size of your company – please feel free to come along!  We are a real mix of experienced analytics practioners and people who want to learn what web analytics is plus everything in between.

We keep this meetup fairly informal.  There are no big presentations with a short Q&A.  Definitely no sales pitches.  Instead we encourage discussions and for people to ask questions which others answer.  The more knowledge being shared the better.  Come and join us in our discussions, whether you have more questions to ask or answers to share. 

Meetups are now held at WeWork offices around London.  WeWork is the platform for creators. We provide the space, community and services you need to create your life’s work. To learn more about WeWork's upcoming locations in London, send an email to and let them know you were referred by London Digital Analytics meetup. 

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Digital Analytics Meetup Group (London Digital Analytics)

Recent Meetups

  • July 29 · 6:30 PM

    July Meetup - Analytics Tracking Tips & Customisations

    96 Members | 4.50

    The first meetup in the new venue and with the new format. As per a request, the topic for this week is on recommended Analytics Tracking Customisations (and tips/hacks)... Learn more
  • June 11 · 6:30 PM

    MeasureBowling London

    19 Members

    MeasureBowling is now a traditional event every June & November happening in 20+ cities around Europe.  It is quite simple, join other members of the community for a... Learn more
  • April 29 · 6:00 PM

    Apr Meetup

    57 Members | 5.00

    The next meetup will be on Wed 29th Apr.  As usual, join us after work, some food will be served at around 7pm and we will discuss the topic of the month for around 45... Learn more
  • March 11 · 6:00 PM

    Mar 2015 Meetup

    45 Members | 5.00

    Sorry for the slow start to the year, work has been incredibly busy.  But finally back with the first meetup for this web analytics group of 2015.  And it is next week... Learn more
  • November 20, 2014 · 6:30 PM


    12 Members | 5.00

    Not an official meetup but a great opportunity to meet other members of the London Analytics community.  MeasureBowling has been happening for the past two years and is... Learn more
  • See all past Meetups

What's new

Founded Apr 26, 2011

Our Sponsors

  • L3 Analytics

    L3 Analytics has been organising this meetup since Oct '13

  • WeWork

    WeWork is providing the venue for our meetups + refreshments

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I started the group because there wasn't any other type of group like this. I've met some great folks in the group who have become close friends and have also met some amazing business owners.

Bill, started New York City Gay Craft Beer Lovers

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