How to define your product in less than 60 minutes

Ideas start as a flash of insight, a moment where you saw something that few people understand. And it all made perfect sense. But ideas are cunning and skittish creatures —they run away if you don’t define them carefully and build on them. In order to transform your idea into a working product, you need clarity: every screen, every moment and every way you’ll make money.

Zach Pousman a local entrepreneur will be speaking on four ways to focus your efforts and help you to turn your smart idea into a brilliant new digital product. Keeping with the #MakeItReal moto, he’ll also be helping one entrepreneur in attendance walk through those four ways with their idea to help them define their product.

About Zach Pousman

Zach Pousman is the Principal at Helpfully, LLC. Zach helps startups, mid-sized and Fortune 100 companies — including Microsoft, Allstate, and Kroger — build and launch new services and new products. Zach has deep experience in digital product design (including connected devices), UX design, and ethnographic research to uncover deep human insights. Zach has facilitated hundreds of hours of innovation workshops, helping people turn ideas into action.

Want to present your idea at a meetup and get feedback from the community? We’d love to hear from you. Reach out to us at chris@tenrocket.com or justin@tenrocket.com

If you have any questions before the next meetup feel free to post your question on the meetup wall or hit us up at our email above. We’d love to hear from you.

We can't wait to see everyone at the next meetup!

Yours in Realness,

Chris Turner & Justin Richards

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Can't make it this time around? Join our digital startup community #makeitreal (http://www.tenrocket.com/makeitreal) and connect with fellow entrepreneurs, investors and mentors.