Choosing the Right Social Media Platforms for Your Business

Maintaining multiple social networks can be overwhelming and time-consuming. If you are struggling to keep up with all this social media mayhem, you may need to decide which platforms work best for your business.

When you know where to focus your efforts, you will benefit because:

1. You’ll be targeting the right audience with your stories, content and products
2. You’ll have better success with your marketing campaigns
3. You’ll consistently increase brand awareness and engagement

Specifically, we will look at Facebook, Twitter, LinkedIn, Instagram and Pinterest platforms and how you can leverage these channels to connect with your ideal consumers.

By the end of this workshop, you’ll know:

• The strengths and weaknesses of each platform
• Which social media channels are ideal for your target market and your business
• Tools you can use to make scheduling and curating content easier

Join us on January 13th for another marketing workshop for small businesses.