DAM and Packaging

Presenters

• Michael Naughton, Presales Solution Architect with ESKO

• Ken Madsen, President with GSG

• Randi Allen, Associate Creative Director with Elizabeth Arden

Itinerary

• 6:00PM-7:00PM Networking

• 7:00PM-8:30PM Review, workshop and discuss latest packaging technology and digital asset management (DAM)

• 8:30PM-9:00PM Networking

ESKO

Review Studio visualizer tool set. Fast and easy way to take 2D concepts and create beautiful 3D assets. Demo creative life cycle management tool that caters to the creative or idea teams.

The workshop is to exploit the new version of Studio Visualizer from the new plug in perspective and the new app that now includes the ability to use augmentation.

GSG

Overview of ESKO Studio taking 2D concepts to a 3D world. Show the journey of life cycle

How it benefits a brand and helping them differentiate themselves on the shelf.

Demo packaging boxes

Demo structure or form

Elizabeth Arden

Randi Allen will show sample of packaging, display shelf project and power of collaboration and dialing in on a better look on the shelf.

Q and A

Video Recording

This panel discussion will be video recorded and made available on

NYC DAM Meetup YouTube Channel (http://www.youtube.com/NYCDAM1)