How To Build Marketing Funnels


Details
http://photos4.meetupstatic.com/photos/event/3/8/3/3/600_437414387.jpeg
Hey,
I was having a conversation with a friend/client lastnight and the topic of funnels came up. I had asked him what the biggest bottleneck in his business was at the moment, and he mentioned this:
"If someone could engage with my site without me immediately following up with every person every couple days, it would save a huge amount of time. That stuff adds up and I have less and less time for it."
So I told him about marketing funnels.
His challenge is a common one, and it's becoming a bigger and bigger issue. Which is why you've probably heard so much about marketing funnels lately.
With more advanced marketing tools coming to market, it's becoming easier to have high-converting "automated backoffices." They're built to warm up, and in some cases convert, your website leads. As those leads go through your funnel, the most valuable leads remain while the less committed ones drop out - hence the name.
That way, you spend less time following up with people who aren't interested, and more time closing sales and doing the actual work you enjoy.
At this meetup we'll be going over how funnels are structured, the tools you should be using, and typical situations where they're most useful in your business.
As we wrap up the meetup, I'll walk you through a real-life 24/7 marketing funnel that I built with the team, and how it's being used right now to convert leads.
As always, bring your laptops and your snazziest Starbucks card. See you soon!
Dan

How To Build Marketing Funnels