Talk Analytics with Executives

Are you a web analyst, statistician, engineer or in some other geeky profession? Does your boss sleep through your presentations? Come learn how to get decision-makers listening!

Learn how to talk so bigshots will listen.

Make geeky stuff more interesting to non-geeks.

Improve the odds that the boss will make the right decision.

After the Chicago seminar, one attendee wrote to say he used these techniques on his boss immediately. How did it go? "It went well. I gave him an at-a-glance summary, a graph, and then detailed daily data so he delved in further where he was interested, but got the overview quickly. It involved shouting some interesting figures as he walked away, but he was sufficiently motivated to make a big buy, which is good for me. So, thanks!" So there's you testimonial - one lesson, and he scored a decision in his favor. No, the boss didn't hang on every word, but hey, this is about influence, not true love.

About the speaker:

Meta S. Brown is General Manager of the Analytics division of LinguaSys. A hands-on analyst who has tackled projects with up to $900 million at stake, she is a recognized expert in cutting-edge business analytics.

She has conducted over 4,000 hours of presentations about business analytics, and written guides on neural networks, quality improvement, statistical process control, and many other statistical methods. Her seminars have attracted thousands of attendees from across the United States and Canada, from novices to professors.

...oh, by the way:

This event began with this message:

I'll be presenting "Talk Analytics with Executives: 4 Things You Must Understand" for the Chicago Social Media and Web Analytics Meetup on January 5. If this topic is of interest I would be happy to do a presentation for you in New York when I pass through in late August. This talk is based on my Smart Data Collective article, http://bit.ly/smartda... (http://bit.ly/smartdata001).

If you or a friend will be in Chicago in chilly January, you have my sympathies, and please join us for the talk. Registration and info here: https://www.meetup.com... (https://www.meetup.com/chicagowebanalytics/calendar/15488114/)