Networking Mixer & Topic: Identify Target Market For An Online Business

Internet Marketing allows us to segment our audiences, and target our messages better than traditional marketing methods. It also lets us measure our results. This seminar looks at the new online technologies and how small business owners can use the Internet to compete successfully with much larger companies. The seminar provides the attendees the knowledge and skills required to use internet marketing to encourage, track and evaluate a targeted audience. Learn new ideas on how to identify your target markets and to reach them more successfully for less cost.

About the Presenter
Stewart Smith is Digital Marketing Consultant with WSI since 2004. Stewart's work experience consists of roles in software tech support, systems engineer, product marketing manager and product managers for companies such as Unisys, Network Systems Corp., Teradata, StorageTek and FileTek

Topics Include:

Comparisons to Traditional Marketing

Costs, Targeting, Measurements, Results Components

The Website: the Sun in the Universe Search Engine Marketing: Instant Fame and Fortune E-Mail Marketing: Swimming with the Big Fish Blogs Social Media Video Marketing Reputation Management Marketing Your Business Online

Targets Messages Medium Time: 5:45 PM - 7:30 PM