How to get Marketing Insights out of Analytics Data


Details
Speaker: Tim Chapman - Head of Analytics at 2DataFish
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About the Speaker:
Tim lives by the mantra: "Targeted data driven decisions provide the basis for a strong operational framework, which in turn allows the achievement of measurable business goals."
He has a broad experience and is an expert at understanding the needs of businesses and able to show great Insights and value from various data streams.
"I worked with Tim in the re-deployment of the Adobe Analytics Implementation for Fairfax AU, where we got to develop one of the most comprehensive and robust Analytics Implementations in the Region." - Sebastian Vaccaris, Web Analytics Solutions Specialist at Fairfax Media
"He has a 360° view of the biz, strong analytical and communication skills. It's rare to find a professional nowadays at his age with such high level of skills in IT, Supply Chain, operations and Finance. Tim is always keen to help his team and other colleagues bringing added value to discussions with a problem solving attitude." - Federico Caporali, Strategic Sourcing Manager at Rexel Group Australia
Topic: "How Marketers Can Actually Make Insights & Use of Analytics Data".
Duration: 45 min + 15 for Q&A
Location/Where:
Freelancer, Level 20 World Square (https://maps.google.com/maps?q=680%20George%20Street%2C%20Sydney)
680 George Street, Sydney
Cost: $10 (Donated to Charity)
Charity:
Effective Altruism Australia - https://effectivealtruism.org.au/programs
Effective Altruism Australia partners with three charities to achieve our objective of helping others as much as possible for every dollar donated. They are the Schistosomiasis Control Initiative, Evidence Action and GiveDirectly.
(All profits from this Online Marketing Meetup event will be donated to charity as a lump sum. No individual receipts will be issued.)
Max Capacity: 75 People
AGENDA:
18:30: Arrive, Meet the Speaker & Network
19:00: Presentation Starts
20:00: Q & A

How to get Marketing Insights out of Analytics Data