Workshop: The Lean Entrepreneur with Brant Cooper and Patrick Vlaskovits

It's been a long time coming but it's time to start PDX Lean Circle off again with a bang. We convinced Brant Cooper and Patrick Vlaskovitz to come up to Portland to do a hands-on workshop around the concepts in their new book The Lean Entrepreneur (http://leanentrepreneur.co/).

Their previous book, The Lean Entrepreneur's Guide to Customer Development (http://www.custdev.com/), was what introduced me to Customer Development along with Eric Ries' blog back in 2009. These guys—along with Steve Blank and Eric Ries—helped kickoff the modern lean startup movement.

Schedule:

5:30-6pm: Networking

6:00-7:30: The Lean Entrepreneur Presentation/Workshop with Brant & Patrick

7:30- 8:00: Q&A

The Lean Entrepreneur Presentation/Workshop with Brant & Patrick

Brant & Patrick will share a sneak peak of the new tools (market segmentation, value stream discovery + more) and case studies in the book.

Learn:

How to develop rock solid market segments and why they're key to success. How to document assumptions around business activities, expected customer behavior, and actionable metrics. How to develop a road map of customer interaction and experimentation to validate your business model. The Innovation Spectrum much more! You need to buy a book to get in.

Brant and Patrick are traveling up here from SoCal on their own dime so they've asked that everyone in attendance be a proud owner of their new book. Please purchase a book ahead of time (http://www.amazon.com/The-Lean-Entrepreneur-Visionaries-Products/dp/111829534X) and bring printed proof of show it on your phone.

Here's some quotes about their book from some folks you might recognize:

"The Lean Entrepreneur is a powerful collection of case studies with hard-nosed actionable advice that moves the needle.

• Eric Ries, The Lean Startup

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"Ever wanted actionable case studies of truly "lean" startups? Here you go: http://leanentrepreneur.co (http://t.co/pb5Ck9V9)"

• Tim Ferriss, Four Hour Work Week

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"If you are a startup entrepreneur, this is a must read book for your startup journey."

• Brad Feld, Foundry Group M.D., TechStars co-founder, creator of Startup Revolution

Come join Cloudability and PIE @ Urban Airship in welcoming them to Portland to talk about the next wave of being a lean entrepreneur.

Please note: You need to show up with proof of purchase for their book which you can get at Amazon (http://www.amazon.com/The-Lean-Entrepreneur-Visionaries-Products/dp/111829534X).

--- > You must sign-up here to attend:

http://portlandleanentrepreneur.eventbrite.com/#