Creating a new business model- from B2C to B2B: Roomer's story

Agenda:

18:30 - 19:00 Gathering and Networking

19:00 - 19:05 Osnat Niv-Assa, CEO, PMsphere (http://www.pmsphere.com/)

19:05 - 20:30 ​Erez Ben Ezra, General Manager - Israel, Roomer (https://www.roomertravel.com/)

"Creating a new business model- from B2C to B2B: Roomer's story"

About the talk

Roomer addresses a market of 8 B$ by providing an online marketplace for traveler. Its current business model is targeted to consumers.
In year 2016 Roomer is targeting to change its business model by addressing businesses as well.
In this talk, Erez will share the challenges in moving to a new business model which requires changes in technology, marketing and more.

About Roomer

Roomer (https://www.roomertravel.com/) Travel is an exciting and revolutionary global online marketplace for travel start up, connecting travelers who are stuck with a nonrefundable hotel room with those looking for a discounted accommodation.

Since its founding in 2013, Roomer has come to the rescue of distressed travelers all over the world who were stuck with nonrefundable hotel reservations and used Roomer's secure platform to sell these reservations to spontaneous, deal-seeking travelers.

Roomer's unique marketplace serves more than just its individual users. Roomer also works with hotels and travel companies around the world to both expand their customer bases and to solve critical customer service problems relating to canceling guests with nonrefundable reservation.

About Erez Ben Ezra (https://il.linkedin.com/in/erezbenezra)

Executing Roomer's dream to change the way we travel.
Leading the online marketing, technology, product, finance operational and legal challenges of the operations site of Roomer in Israel.
Previous positions: VP of business operation at Payoneer, Senior VP for online payments at 888.com, CEO at ACTeCASH online payments, Officer at 8200 ad CEO at Kasamba.

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