Class: Intro to Lean Startup for Product Managers

Back by popular request, this class is an introduction to the key concepts of Lean Startup.

If you're already familiar with Lean Startup, this is a great class to send your friends, colleagues, or boss who just don't get it. Just send them over, and we'll do all the work!

Lean Startup methodologies are taking the start-up world by storm, and more and more companies are now looking to deploy lean processes. With its applicability to pursuing new product opportunities in existing organizations, it's something any product person can't afford to ignore.

Like any new methodology, Lean Startup can at first seem confusing. This class will clearly explain the jargon, and hone in on the core principles and tenants of Lean Startup. Things like MVP, Build-Measure-Lean, validated learning and customer development will be demystified, and fit with Agile will be discussed, with practical examples provided to illuminate key concepts.

We'll discuss the core principles of Lean Startups, and their applicability to product management in existing organizations.

Topics covered include:

Origins of Lean Startup Differences with traditional business planning Lean Startup vs Agile Customer Development The stages of a startup Entrepreneurial Management Innovation Accounting Understanding Validated Learning as the unit of progress Build-Measure-Learn loop Hypothesis testing and interviewing customers Minimum Viable Product (MVP) Getting out of the building Product/Market Fit Ideal time to raise funds Applicability to product management Students will also be provided with loads of resources to learn more about Lean Startup concepts and how to apply them.

The class will be taught by Shardul Mehta, a seasoned product management leader and Lean Startup practitioner. More on his background on his LinkedIn profile (http://www.linkedin.com/in/shardulmehta). He shares his experiences and thoughts on product management on his blog (http://streetsmartproductmanager.com) and can be found on Twitter (http://twitter.com/shardulmehta). Read testimonials from previous students. (http://streetsmartproductmanager.com/classes/)

This class is brought to you by ProductCamp DC and hosted by Excella Consulting (http://www.excella.com).

Note: Early bird enrollment fee is available till January 24, and is $15 off the standard enrollment fee of $45. Cash/Check payment of $50 will be accepted at the door if there are seats left.