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SFRails Meetup - Top Ways to Mess Up Your UX/UI + Data Analysis In Rails Apps



7:00 Food/Beer/Networking 
7:30 Intros/Sharing of Tips and Tools 
7:45 Talk 1: Data Analysis in Rails Apps
8:10 Tech Talk: Craig Muth, Xiki 
8:20 Talk 2: Top 6 Ways Developers Mess Up on User Experience
9:00 End


Talk 1: Data Analysis in Rails Apps

Serena Wales from Textizen will talk about data analysis in Rails apps. Topics will include:

• Solutions for different data sizes
• Libraries and strategies you can use
• How to make the process performant

About the Speaker

Serena Wales is the CTO of Textizen, a text-message platforms that facilitates greater community engagement. As a 2012 Code for America fellow, Serena worked with the city of New Orleans to help in the fight against blight. Prior Code for America, Serena has worked at Purpose, building campaigning tools and web, applications for nonprofits and corporations.

Talk 2: Top 6 Ways Developers Mess Up on User Experience
(and how to avoid them.)

Everyone knows that every product needs a great user how come so many products suck? In this talk, Kate Rutter from Luxr will cover 6 common traps that get in the way of developing a great UX/UI...and how to avoid them.

Along the way, you'll learn:

• What makes for great UX
Those 5 most pesky UI questions
Maintaining consistent design in a team
The One True Design process

About the Speaker

Kate Rutter is Co-Founder of Luxr, a product company that provides practical online learning for entrepreneurs. She's a UX designer (formerly of Adaptive Path) who loves building things, follows Lean Startup practices, and believes every product can be f-ing awesome if you focus on the right things.


Tech Talk: Craig Muth on Xiki

Craig Muth from Xiki (and also the person who organizes and runs the protonight/pair programming sessions for the group) will give a short tech talk.





Heavybit Industries is a program and industry group for early stage businesses making developer-facing products. (@heavybit)






Intercom has replaced helpdesk, email marketing, customer relationship management, and marketing automation tools for thousands of web businesses with one, simple product. (@intercom)

 is the maker of IronMQ, a scalable cloud-based message queue, and IronWorker, an elastic task queue/worker service.'s services are designed for doing things asynchronously and operating at scale. (@getiron)

Join or login to comment.

  • Larry K.

    Great presentations, definitely worth my time.

    August 1, 2013

  • A former member
    A former member

    Hi, all: What a pleasure to spend the evening with you. Serena and Craig, loved your talks! I've uploaded my deck to slideshare so feel free to reference it here:

    Hope to see you all at a future meetup.

    2 · August 1, 2013

  • A former member
    A former member

    Full disclosure: I was one of the speakers, so I rated the meetup based on the other 2 speakers, the space and the great conversations I had after the talks.

    1 · August 1, 2013

  • Keisuke T.

    awesome presentations! will there be the slides available?

    August 1, 2013

  • Radif S.

    Does anyone look to hire a junior Ruby on Rails developer?

    August 1, 2013

  • Doron S.

    Hi everyone from

    August 1, 2013

  • Suyash J.

    please start a little late..very bad traffic in south bay.

    August 1, 2013

  • Leandro A.

    Health problem. Next time I go.

    August 1, 2013

  • Edrick

    Shoukd I show up at the place people always sign up but never show up

    August 1, 2013

  • A former member
    A former member


    July 31, 2013

  • Aaron W. B.

    Conflicting work engagement. Ugh!

    July 31, 2013

  • gary

    would love to meet Serena and get her take on our strategy for tapping Americans' obsession with love and using that to create more social justice (our startup's aim)

    July 30, 2013

  • A former member
    A former member

    Will this event be recorded?

    1 · July 30, 2013

  • A former member
    A former member

    new rails developer

    July 30, 2013

  • Imhotep A.

    Build to scale scale scale! nice ride with rails to the rails fall off!

    July 28, 2013

  • Liz

    Where is this meetup?

    July 26, 2013

  • Arthur G.

    Love Ruby on Rails meetups...always learn something!!!

    July 10, 2013

  • Edward M.

    guest = Maria Low

    July 10, 2013

  • Amit P.

    Rails, Ruby, Mobile and Cloud

    July 10, 2013

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