addressalign-toparrow-leftarrow-rightbackbellblockcalendarcameraccwcheckchevron-downchevron-leftchevron-rightchevron-small-downchevron-small-leftchevron-small-rightchevron-small-upchevron-upcircle-with-checkcircle-with-crosscircle-with-pluscontroller-playcrossdots-three-verticaleditemptyheartexporteye-with-lineeyefacebookfolderfullheartglobegmailgooglegroupshelp-with-circleimageimagesinstagramFill 1light-bulblinklocation-pinm-swarmSearchmailmessagesminusmoremuplabelShape 3 + Rectangle 1ShapeoutlookpersonJoin Group on CardStartprice-ribbonprintShapeShapeShapeShapeImported LayersImported LayersImported Layersshieldstartickettrashtriangle-downtriangle-uptwitteruserwarningyahoo

Game On! Creating User Experience for Gamified Products

Register now, on our reservation page.


Game On! Creating User Experience for Gamified Products

Gamifiation is coming soon to a product near you. Are you prepared? Market research predicts that 70% of enterprises will have at least one gamified product by 2015. Attend this presentation to understand gamification's impact, and gain strategies and best pratices for creating gamified user experience.


Marta Rauch

An STC Associate Fellow, Marta Rauch is currently a principal information developer and ID lead at Oracle, where she participates in corporate gamification initiatives. She completd the 2012 Gamification course via Kein Werbach of the Wharton School and Coursera, has worked at two game companies, and is a Certified Gamification Designer.

Marta is a frequent presenter for conferences and webinars, and has published articles for STC Intercom, IEEE, and the Center for Information Development Management Best Practices. She has received 15 STC awards for individual and team projects at the regional and international level. Marta holds a BA from Stanford University, a teaching credential, and a certificate from UC Extension in Managing the Development of Technical Communication.


Wednesday, July 10, 2013


6:00 to 7:00 pm: Networking, conversation & dinner
7:00 to 7:15 pm: Announcements 
7:15 to 8:30 pm: Presentation 
8:30 to 9:00 pm: Conversation, follow up on job announcements
9:00 to 9:15 pm: Clear the room; move conversations to the sidewalk


Use our reservations page to reserve a space for this meeting.


Chapter Meeting Fees For the meeting and dinner, reserved on the Chapter's website in advance:
  • Members: $12
  • Non-members: $20
  • Students/Low Income: $6


For the meeting and dinner, at the door:
  • Members: $16
  • Non-members: $24
  • Students/Low Income: $9

Note: If you do not reserve dinner in advance, dinner may or may not be available on a walk-in basis. We order dinner for the number of reservations plus a few walk-ins.

To attend the program only, reserved in advance:
  • Members: $6
  • Non-members: $10
  • Students/Low Income: $3
To attend the program only, at the door:
  • Members: $10
  • Non-members: $14
  • Students/Low Income: $6


NOTE ONE: Non-members are always welcome to STC meetings.

NOTE TWO: All members of the San Francisco Chapter of the IABC are welcome to register for Berkeley STC General Meetings at the member price.


Interested in becoming a member?


Chapter Meetings Agenda
  • 6:00 to 7:00: Networking, conversation, and dinner
  • 7:00 to 7:15: Chapter business, announcements, introductions, jobs needed and available*
  • 7:15 to 8:30: Formal program
  • 8:30 to 9:00: Conversation, off-line questions for the speakers, follow-up on job announcements
  • 9:00 to 9:15: Clear the room, move conversations to the sidewalk

*Attendees are encouraged to announce open positions. Please bring job listings for distribution. Recruiters may introduce themselves, but may not describe open positions in detail. Save that for one-on-one after the program.



Join or login to comment.

  • Richard M.

    Don't miss Marta Rauch's talk about "gamification," a way to appeal to people's love of games and competition to help employees perform better and customers use our products more effectively.

    May 24, 2013

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy