Marketing Brand YOU: Managing Your Career/Business in a Social-Centric World

See the SVForum MarketingSIG blog (http://bit.ly/un1FXG) for a preview of Monday's meeting

In today’s dynamic business environment, it’s even more important than ever that you take control of marketing yourself. Whether you are looking to grow within your existing organization, trying to land a new opportunity or building your own business, your success is dependent on how well you package and promote yourself. It’s not just who you know—it’s who knows you.

Award winning consultant Linda Popky, President of Leverage2Market Associates (http://www.leverage2market.com/contact.html), will discuss how to apply proven marketing techniques to your own career situation. Learn how to identify your target audience, discover their wants and needs, and articulate your unique value proposition in today’s new world. Learn how and when social media can help and hurt you. Understand how to package and promote your "solution" to meet the needs of the people who can impact your career success.

N.B.. Since guests need an escort to room, please be patience if you arrive after the meeting begins. Thank you.

About Our Speaker:

http://photos4.meetupstatic.com/photos/event/4/0/5/8/event_79396472.jpeg

Linda Popky, Founder and President, Leverage2Market Associates
Linda Popky is a consultant, author, speaker and educator who helps organizations use marketing to transform their business and dramatically improve the bottom line. She’s been named one of the Top Women of Influence in Silicon Valley and inducted into the Million Dollar Consulting® Hall of Fame. Linda is Past President of Women in Consulting (WIC) and the Vice President of Marketing for the NorCal Business Marketing Association (BMA). She is the first marketing consultant certified worldwide to offer the Private Roster Mentoring Program and the host of the MarketingThoughtLeadership.com (http://marketingthoughtleadership.wordpress.com/) podcast series.

Thanks to our sponsors Accept Corporation, and DLA Piper, for their generous support and EMC for being the SVForum Marketing SIG facilities host and food sponsor.

Location:
EMC
2831 Mission College Blvd
Santa Clara, CA 95054

Agenda:
6:30 - 7:00 p.m. Registration / Networking / Refreshments (Pizza & drinks)
7:00 - 7:15 p.m. Announcements and Introductions
7:15 - 8:15 p.m. Presentation and Discussion
8:15 - 8:45 p.m. Wrap-up / Networking

Cost:
$20 at the door for non-SVForum members
No charge for SVForum members

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