SVHealth Monthly Meetup – Health Games Interactive Panel

Special event!!!

Hello everyone, SV Health is very happy to bring you our first interactive panel focused on the topic of:

Health Games: How to apply game design concepts to cause behavior change in healthcare ?

This is one of the hottest topics! The four groups historically successful in driving behavior change:

Consumer Packaged Goods (Camel cigarettes, Ipods)

Military

Religions

Game Developers

Today we are here today to discuss processes, strategies and tactics to shape behavior change and health care! This is both about consumer and provider goods.

Health and gaming is an upcoming and hotly debated topic. On one end gaming has a been linked to severe negative effects on health (physical and cognitive) of players of all ages and backgrounds. Yet in the last couple of years, with the advent of mobile, participatory games and immersive environments games have been shown to have significant positive physical and cognitive effect.

In many ways, healthcare needs more than just badges. It needs real ideas how to engage the patietns and cause behavior change.

Game designers are particularly talented at behavior change. We will ask:

• How can game design principles or processes be applied to health IT space?

• Ideas for user engagement. What might work? What would be different?

• Discussion of some relevant trends in (mobile, social, home) gaming?

On March 19th our panel of distinguished guests dig into it!

The panel will be on game design to cause behavior change and how it is being used for health.

Moderator:

Jessica Goldband, Program Manager at Health 2.0

Panelists:

Sean Fannan, CTO / co-Founder of Chartboost (http://www.chartboost.com); Previously Lead Engineer at Tapulous (now Disney Mobile).

Topic: Mobile Gaming Design: What works? What doesn't?

Gavin Teo, Comcast Ventures; previously Product Manger FarmVille (http://www.facebook.com/FarmVille).

Topic: Trends in ‘social wellness’ (gamification of healthcare) - companies, business models and evidence on outcomes.

John Sung Kim, CEO DoctorBase (http://www.DoctorBase.com), Previously founder of Five9 (http://www.linkedin.com/company/16827?trk=prof-exp-company-name)

Topic: How DoctorBase won adoption of medical office managers through gamification.

Julian Keith Loren, Gamemaster at gameference.com (http://gameference.com/)\

Topic: Making behavior change stick

Bhargav Sri Prakash, Founder of Fooya with Friends (http://www.kickstarter.com/projects/623217895/fooya-with-friends-the-epic-3d-multiplayer-food-fi)

Topic: Experience making Fooya so far! Learnings and Successes!

We will be adding more panelists soon.

Planned Format:

(Questions and topics might)

Phase I: 7:15-8:15pm

Four 10 min presentations by panelists, followed by 5 minute discussion period each. Topics include:

Discussion of some relevant trends in (mobile, social, home) gaming?

How can game design principles or processes be applied to health IT space?

Ideas for user engagement. What might work? What would be different?

Phase II: 8:15-8:45

Panel Discussion:

Responding to Written Questions by the Audience

Please come prepared to ask questions. We will have note cards to write your questions on. After collecting the input we will ask the panelists to respond.

Want more networking? Lets go grab a drink at: Firehouse Grill & Brewery 111 South Murphy Avenue Sunnyvale, CA 94086 (408) 773-9500