The Heart and Soul of Lean Startups

Disruption means uncertainty and risk.

If you are trying to change something, whether via new products and services or new principles and processes; whether in high-tech or low-tech, business, government or education, Lean Startup principles can help.

By now you have likely heard of Eric Ries' Lean Startup and Steve Blank's Customer Development. But what does it mean to you?

The Lean Startup is about de-risking your endeavor and eliminating the waste of time, money and effort.

Brant Cooper, author the Entrepreneur's Guide to Customer Development (http://custdev.com), will discuss why now is the right time for Lean Startups and how you can apply its principles to any endeavor where uncertainty is a significant component.

Topics covered include:

The Why and How of Lean Startup Dispelling Lean Startup Myths Examples of people applying Lean Startup How Lean Startup fits into changing economy How Lean Startup contributes to disrupting investment community Bring your questions, challenges and skepticism to make this an interactive affair.

Beers afterward at Porter's Pub. (Where we'll try to find a quieter spot to facilitate easier communication.)

Agenda

6:30 Arrive & mingle

7:50 Announcements

7:00 Presentation

8:30 Porter's Pub

Notes - Please Read:

$10 to RSVP

$20 at the door.

For instructions on how to get from Pangea parking structure and the IR/PS Robinson Auditorium, please see here (http://campusmap.michaelkelly.org/map?from=Pangea%20Parking%20Structure&to=Robinson%20Building%202%20-%20Auditorium&xoff=3643&yoff=2272&scale=0&mpm=20&mode=js).

For instructions on how to get from the auditorium to Porter's Pub, please see here. (http://campusmap.michaelkelly.org/map?from=Robinson%20Building%202%20-%20Auditorium&to=Porter%27s%20Pub&xoff=4106&yoff=3277&scale=2&mpm=20&mode=js)

If you do not wish to join this meetup but want to attend, please RSVP here (http://SDleanstartup.eventbrite.com).