Inbound Marketing (aka Content Marketing)

Details
Do you blog for business? Do you need your website to attract more than just visitors and page views? Do you need your website to attract prospects for your business?
This series of meetings discusses this in great detail.
Attracting visitors and page views as compared to attracting prospects are almost identical, but the few differences that do exist are very important.
This is a series of talks each one of which focuses on a different aspect.
Here is the full sequence.
Overview
Keyword Analysis
Content and Publishing
Link Management
Engagement: Mon Mar 4th
Conversion: Mon Mar 11th
Agility: Mon Mar 18th
WordPress settings critical for SEO: Mon Mar 25
When the entire sequence is done, I'll be starting over.
If you want to learn the nuts and bolts of how you do Inbound Marketing, these classes will help.
If you are coming, please RSVP. We plan who gets which room based on anticipated attendance. If you RSVP then decide you are not coming, please un RSVP.

Inbound Marketing (aka Content Marketing)