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Snowplow Berlin Meetup #2

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Hosted By
Stephen D. and Alex D.
Snowplow Berlin Meetup #2

Details

Greetings Snowplowers!

It gives us great pleasure to announce our second Snowplow meetup in Berlin co-organised with LeROI (http://www.leroi-marketing.com/).

The event will take place at Betahaus (in the cafe) and will kick off at 6:30pm. The talks will start at 7:00pm.

We plan on giving an uber quick intro to Snowplow and LeROI and then give the stage to three Snowplow users for 20 minutes each:

  1. Gino Cordt, Head of Data at Number26 (https://number26.eu/), will speak about N26's analytics journey and how they transitioned to using Snowplow's batch-pipeline (from January) and real-time pipeline (from March) this year.

  2. Christoph Bünte, Engineering Team Lead at LiveIntent (http://liveintent.com) will give a talk on how they use Snowplow to track intent signals from websites and within emails to generate dynamic & personalised ads.

  3. Matthias Warnke, Business Analyst at Raisin (https://www.raisin.com), will speak about how Raisin tracks individual user journeys in great detail for its complete set of customers across a wide set of marketing channels and domains.

Finally, big thanks to our partners at LeROI for their assistance in organising the event. Looking forward meeting you all!

Snowplow meetups have been great opportunities for companies that are doing sophisticated event analytics to share ideas, approaches and best practices and we look forward to learning what Snowplow users and prospective users are doing.

About the companies presenting:

NUMBER26 is a young company based in Berlin that aims to revolutionise the traditional banking industry and how people spend, save and send money. NUMBER26 is Europe's most modern way of banking. With NUMBER26 the current account is reinvented.

LiveIntent is a Berlin-based marketplace for advertisements in email newsletters, who have been using the Snowplow Kinesis-based Real-Time pipeline since May 2015. The team are also prolific open source contributors to Snowplow, including authoring two new enrichments (the Cookie and HTTP Headers Enrichments) and improvements to our trackers, Scala Stream Collector and Kinesis S3 apps.

Raisin's goal is to offer savers high interest rates! As the leading platform for investments throughout Europe, Raisin provides access to exclusive offers from all over Europe.

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Snowplow Berlin
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betahaus
Prinzessinnenstrasse 19-20 10969 · Berlin